z集团股权众筹发展策略分析

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1、华中科技大学硕士学位论文theEmployeeStockOwnershipPlans.Attachesgreatimportancetotheriskofoperatingequitycrowdfunding,makestheappropriateriskpreventionmeasurestoensurethedevelopmentoftheequitycrowdfundingplatform.HopesthestudyoftheZgroup’sdevelopmentstrategyinequitycrowdfundingcanprovid

2、eausefulreferenceforChina'senterprisesthatuseequitycrowdfundingtopromoteindustrialupgradingandtransformation.Keywords:EquitycrowdfundingDevelopmenttacticSWOTanalysisRiskpreventionIII华中科技大学硕士学位论文目录摘要............................................................................

3、...................................IAbstract...........................................................................................................II图目录............................................................................................................VI表目录.....

4、......................................................................................................VII1导论1.1研究背景及意义..................................................................................(1)1.2研究内容、思路及结构安排........................................................

5、......(3)2股权众筹发展情况2.1众筹理论分析综述..............................................................................(6)2.2众筹模式的定义..................................................................................(7)2.3众筹模式的分类...........................................................

6、.......................(8)2.4国内股权众筹的发展情况..................................................................(9)3Z集团发展股权众筹的背景分析3.1Z集团发展情况概述.........................................................................(12)3.2Z集团发展股权众筹的SWOT分析..........................................

7、......(14)3.3Z集团发展股权众筹的意义.............................................................(22)4Z集团股权众筹的发展策略4.1Z集团股权众筹的功能定位.............................................................(26)4.2Z集团股权众筹平台内容建设.........................................................(27)4.3Z集团股权众筹平台运营

8、建议.........................................................(31)5Z集团股权众筹风险分析及防范措施5.