2019年高考英语一轮巩固达标练题unit3atasteofenglishhumour（含解析）新人教版必修4

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1、Unit3AtasteofEnglishhumour李仕才***阅读理解。Whatisthefirstthingyounoticcwhenyouwalkintoashop?Theproductsdisplayedattheentrance?Orthesoftbackgroundmusic?Buthaveyouevernoticethesmel1?Unlessitisbad,theanswerislikelytobeno.Butwhileashop'sseentmaynotbeoutstandingcomparedwithsightsandsounds,it

2、iscertainlythere・Anditisprovidingtobeanincreasingpowerfultoolinencouragingpeopletopurchase.Abrandstorehasbecomefamousforitsdistinctiveseentwhichfloatsthroughthefairlydarkha.11andouttotheentra.nee,viascentmachines.Asmellmaybeattractivebutitmaynotjustbeusedforfresheningair.Onesports

3、goodscompanyoncereportedthatwhenitfirstintroducedscentintoitsstores,customers'intensiontopurchaseincreasedby80percent.WhenitcomestothebestshoppingstreetsinPairs,scentisjustasimportanttoabrand'ssuccessasthequalityofitswindowdisplaysandgoodsonsale.Thatismainlybecauseshoppingisaveryd

4、ifferentexperiencetowhatitusedtobe.Nowtheriseofelectroniccommerce(e-commerce)hasopenedupfamousbrandstoawideraudience.Butwhilee-shopscanusesightsandsounds,onlybricks-and-mortarshops(实体店)canofferafullexperiencefromtheminutecustomersstepthroughthedoortothemomentthey1eave.Anotherbrand

5、storeseekstobemuchmorethanashop,butratheradestination.Andseentisjustonewaytoachievethis.Now,afamousstoreusescomplexman-madesmelltomakesurethatthesoftscentofbabypowderfloatsthroughthekiddepartment,andcoconutscentintheswimsuitsection.Adepartmentstorehasevenopenedanewlab,invitingcust

6、omersonajourneyintothestore"swindowstosmel1books,potsanddrawers,insearchoftheirperfectseent.1.Accordingtothepassage,whatisamincreasinglypowerfultoolinthesuccessofsomebrandstore?A.Friendlyassistant.B.Uniquescents.C.SoftbackgroundmusicD・Attractivewindowdisplay・2.E-shopsarementionedi

7、nthepassageto・A.showtheadvantagesofbrick-and-mortarstoresA.urgeshopassistantstochangetheirattitudeB.pushstorestousesightsandsoundsD・introducetheriseofe-commerce1.Whichstatementwou1dthewriteragreewith?A・Putdifferentshopontheproductsondisplay.B.Askeveryshopassistanttowearlightperfum

8、e.C.Placefragrantflowersintheshop