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1、中超联赛可持续发展的SWOT分析ABSTRACTChineseprofessionalfootballhasdevelopedseventeenyears,after10yearsChinesesoccerleagueformingperiodandsevenyearsChinafootballsuperleagueconfusionreformperiod,thewholedevelopmentprocessnotonlyaretoughandhard,butalsofulloflightandhope.Thestudywasbase
2、donthedevelopmentofChinafootballsuperleagueasthemainresearchobject,tenyearsChinesesoccerleagueasreferenceresearchobject,byusingthemethodsofdocumentation,expertinterview,questionnaireandtheSWOTanalysismethod,investigated.Inreferencetopreviousstudiesonthebasisofresults,and
3、combiningwiththecurrentChinafootballsuperleaguedevelopmentalstatusofChinafootballsuperleagueonthesustainabledevelopmentofitsfourdimensionsofthesystem,analyzesthemaincontentis:MaincontentofChinafootballsuperleague'ssustainabledevelopmentopportunities(O)are:stablepolitical
4、environment,Goodeconomicenvironment,Theprosperousdevelopmentofthesportsindustry,Thehugepopulationfactors;Powerfulmedia.MaincontentofChinafootballsuperleague'ssustainabledevelopmentthreat(T)are:lowpercapitaincomeeconomyisrelativelybackward,Thelawisnotperfect,lawenforcemen
5、tlax,Badinternationalrecord;ChinafootballarmorclassApremiershipsurvivalenvironments,MaincontentofChinafootballsuperleaguesustainableadvantage(S)are:theballgameresultofuncertainty,Professionalleagueintangibleassetsvalue;Professionalleaguelawsandregulationsofpreliminaryfor
6、m,Footballplayersmarketopening,Chinafootballsuperleaguesoftenvironmentpollutionmanagement;MaincontentofChinafootballsuperleague'ssustainabledevelopmentdisadvantages(W)are:footballinstitutionaldefects,Administrativeinterveningoffootballmanagement;Chinafootballsuper论文随机验证编
7、号：BT330572355770V万方数据中超联赛可持续发展的SWOT分析leagueclubfundsnarrow,Chinafootballsuperleagueclubplayersprofessionallevelislow;ahighsalary,Participatingsubjectratherrelationshipbetween,Footballfansaway,Footballcoachteamconstruction;Thelackofbackuptalents,Brandawarenessisnotstrong,
8、ResearchshowsthatChinafootballsuperleaguehasadvantagesanddisadvantages,opportunitiesandthreatscoexistwi
