创业计划书大纲Guidelines for Business Plan Preparation.doc

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1、香港青年協會香港青年創業計劃TheHongKongFederationofYouthGroupsYouthBusinessHongKong創業計劃書大綱GuidelinesforBusinessPlanPreparation請根據以下各個範疇撰寫創業計劃書，連同申請表格及其他資料(請參閱申請須知)遞交至香港青年創業計劃秘書處。PleaseprepareyourBusinessPlanaccordingtotheguidelinesbelow,andsubmittogetherwiththeApplicationFormandothernecessaryi

2、nformation(pleaserefertoApplicationNotes)totheYouthBusinessHongKongSecretariat.1.計劃摘要SummaryofBusinessPlan2.基本資料BasicinformationØ公司名稱、地址、電話Companyname,address,andtelephonenumberØ公司組成模式Typeofownership(獨資/合資/有限公司soleproprietorship/partnership/limitedcompany)Ø經營者/合伙人/股東姓名、年齡及所佔股份比例N

3、ame,ageandshareofowners/partners/shareholdersØ經營地點PlacewherebusinesstakesplaceØ商業登記証號碼(如有)BusinessRegistrationnumber(ifany)3.產品/服務Product/ServiceØ產品/服務性質及特點Natureandfeatureofproduct/serviceØ業務目標BusinessgoalsØ行業概況IndustryoutlookØ產品/服務優勢Product/serviceniche4.市場策略MarketStrategiesØ顧客

4、對象TargetcustomerØ市場定位MarketpositioningØ首三年之銷售預測SalesperformanceprojectionforthefirstthreeyearsØ競爭對手數量及競爭情況DescribethenumberofbusinesscompetitorsandmarketcompetitionØ供應商議價能力SuppliersbargainingpowerØ其他市場研究資料Othermarketingresearchfindings5.財務FinanceØ產品價錢及定位Pricingofproduct/serviceØ需

5、要的營運成本(包括：租金、人工等)Operationalcostsincurred(e.g.rent,manpower,cost,etc.)Ø盈利產生方法及計劃IncomegenerationplanØ集資方法Meansoffinancing/SourceofcapitalØ三年財務預測ThreeyearsfinancialprojectionØ開業首年之詳細財政預算（包括向香港青年創業計劃申請的創業啟動金之用途細項）Firstyear’sdetailedfinancialprojection(Includingdetaildescriptionofus

6、ageofseedmoneyprovidedbyYouthBusinessHongKong)Ø如屬已開展業務，請提交最近一年之財務報告Ifbusinesshasalreadybeensetup,pleaseprovidethelatestannualfinancialreport6.營銷推廣MarketingandPromotionØ提供產品/服務的渠道或地方Channel/locationofprovidingyourproduct/serviceØ經營規模ScaleofbusinessØ宣傳方法Promotion7.管理ManagementØ組織架構

7、OrganizationØ估計僱員人數及分工Anticipatednumberofemployeesanddivisionoflabour8.推薦書(如有)RecommendationLetters(ifany)申請流程及所需時間ApplicationProcedureandTimeline截止報名後一至兩星期1to2weeksafterapplicationdeadline截止報名後四至五星期4to5weeksafterapplicationdeadline截止報名後六至七星期6-7weeksafterapplicationdeadline請留意截止報

8、名日期Pleasepayattentiontoapplicationdeadli