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1、9、WorldRentalReport:howbigistheglobalrentalmarket?FastestGrowingCompaniesin2009■■■■■*■鼻■・ThefastestgrowingrentaicompaniesfromtheTRN100surveyfor2009・Howbigistheglobalrentalindustry?MurrayPollokscanstheavailablesourcestoprovideasnapshotofthe2009rentalmarketandre
2、portsonsomeforecastsforEuropeandNorthAmerica.Itisironic一ifunderstandable-thatthebestqualityrentaistatisticsareavallablefromtheworstperformingmarkets,whiledataontheworld，shighgrowthmarketsisextremelyhardtoget.Thismeansthatwecansaywithsomecertaintyjusthowbadlyre
3、ntalperformedinNorthAmericaandEuropelastyear,whilethetrueextentofgrowthinmarkets1ikeBrazi1,HongKongorSaudiArabiaremainscloudy.Thatsaid,wehavetriedtocompiledataonasmanyrentaimarketsaspossible(seethetablesoffiguresonthesepages),althoughwehaveresistedthetemptatio
4、ntocalculateaglobalrentalmarketfigurethisyear.Thisisbecausethefigureswegiveonthosepagesarenotal1measuredinthesameway(theEuropeanRentaiAssociationfigures,forexample,donotineludepartyandeventsandareonlyfornon-operatedplant)andbecausethefiguresformarketsincluding
5、SouthAmerica,theMiddleEastandAsiaPacificareverybroadestimatesforwhichtherecannotbeahighdegreeofconfidence.Let，slookatthedevelopedmarketsfirst.InfiguresreleasedinDecemberlastyear,theAmericanRontaiAssociationanditsconsullant,IHSGlobalInsight,saidtheUSrentalmarke
6、tpeakedatoverUS$36billionin2007and2008beforefallingbacktoaround$30billionin2009.Atthattimeitwasforecastingafurtherfal1thisyeartoaround$27.5billion.AsweshowonFigure1,however,theARAisforecastingamodestreturntogrowthnextyearbeforeacceleratingawayin2012・Itisexpect
7、ingtotalrevenuesintheUStoexceedthe2007peakby2014.ThisgrowthisreflectedalsointheARA'sprojectionsforgrowthinCapitaiExpenditure(onconstructionandindustrialequipment)-shownonGraph2-withCapExremainingstablethisyearbeforestartingtoincreasein2011,againacceleratingaga
8、inthroughto2014,bywhichtimeARAexpectsittoreach$11bi1lion,whichishigherthanthe£10biIlioninvestedin2006.Thesepredict!onsareratherbul1ish,anditwi11beinterestingtoseehowARA/THSGlobalIn
