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1、ImpactsofCulturalDifferencesonInternationalBusinessNegotiationImpactsofCulturalDifferencesonInternationalBusinessNegotiationABSTRACT:Thisarticleanalyzestheimpactsofculturaldifferencesoninternationalbusinessnegotiation.Asweallknow,differentcountrieshavedifferentcultures.'Cultureisth
2、ecollectiveprogrammingofthemindwhichdistinguishesthemembersofonecategoryofpeoplefromanother.'(Hofstede,1991),Nowadays,theworldisdevelopingquicklyintheageofeconomicglobalization.Businesscontactsamongnationsgetincreasinglyclose,whichhasbroughtmoreandmoreopportunitiestodealwithbusines
3、ses.actually,internationalbusinessNegotiationisthebestimportantpartoninternationalbusiness,meantime,wealsoknowthatculturaldifferenceshave manyinfluenceoninternationalbusinessnegotiation,suchaslanguages,manners,Privacy,Foodcustom,time,thinking,valueandattitudesandsoon,analysesofthe
4、irdifferencesaswellassimilaritiessoastofindoutsomeeffectivewaystoavoidormitigatetheadverseimpactsthecross-culturalelementsmightproduceoninternationalbusinessnegotiation.Fromtheeyeofthewriter,everytimealanguageandculturalbarriermustbecrossed,thereisapotentialcommunicationproblem,whi
5、chwilllargelydecidesuccessorfailureofaninternationaltransaction;Successfulinternationalbusinessnegotiationcertainlywillbenefitthedevelopmentoftheenterprises.Duringnegotiation,culturedifferenceisoneofthefactorsthathaveimportantimpactsonbusinessnegotiations;Thefailureofinternationalb
6、usinessnegotiation,whichhasseriouslyaffectedthesmoothprogressofexchanges,therefore, weareverydeep-seatedneedtofindoutthebestnegotiationway,avoidconflicts.KEYWORDS:culturedifferences,internationalbusiness,affect,conflicts,elements,cross-cultural摘要：这篇文章分析了文化差异对国际商务谈判的影响。众所周知，不同的国家有不
7、同的文化。'文化是集体思想区别其他成员的因素（霍夫斯塔德，1991年。现如今，在经济全球化的时代，世界在快速发展，国际商务的接触日益密切，带来越来越多的商业机会，事实上，国际商务谈判是国际业务的重要组成部分，同时，我们也知道文化上的差异对国际商务谈判有很多的影响，如语言，礼仪，隐私，饮食习惯，时间观，思想观，价值观和态度等等，分析它们之间的分歧以及异同点，寻找出一些行之有效的方式，以避免或减轻跨文化因素对国际商务谈判的不利影响。从作者的角度来讲，每一次语言和文化障碍的跨越，都存在着交流上的问题，在很大程度上决定了国际事物的成败;成功的国际商业谈判必将有利于企
8、业的发展。谈判过程中，文化差异在商务谈判中有着重要的
