广州市镐中状元教育有限公司商业计划书

《广州市镐中状元教育有限公司商业计划书》由会员上传分享，免费在线阅读，更多相关内容在学术论文-天天文库。

1、广州市镐中状元教育有限公司商业计划书华南理工大学“赢在中考”代表队42目录第一章：摘要·······················································3一、公司基本情况·····························································3二、主要管理者情况·····························································4三、产品与服务描述···································

2、··························4四、行业及市场·································································5五、营销策略···································································6六、财务计划···································································6七、风险控制······························

3、·····································6第二章：公司介绍·························································742一、公司宗旨（愿景）、目标、核心价值观·········································7二、公司简介··································································7三、公司战略规划····································

4、··························9第三章：市场分析························································10一、行业概述··································································10二、宏观环境··································································11三、广州地区市场分析·································

5、·························14四、项目的SWOT分析··························································17第四章：营销策略·······················································17一、产品规划42·································································18二、定价策略········································

6、·························20三、门店拓展标准·····························································21第五章：市场计划·······················································22一、2013下半年至2014上半年市场营销计划····································22二、VIP顾客增值···················································

7、·········25第六章：管理运营······················································26一、目前公司的组织结构······················································26二、学员的管理控制··························································26三、教师队伍的管理控制······················································26四、人力资源

8、规划··········