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1、英语必修4译林牛津Unit1教案（1）WelcomeM4Unit1AdvertisingPeriod1WelcometotheunitTeachinggoals1.Enablethestudentstoaskforopinionsandgiveopinionsonadvertisements.2.Helpthestudentsleamhowtogivetheiropinionsonadvertisementswiththehelpofthepictures.TeachingimportantpointsToencouragethestudentstogiveopinionson
2、advertisementsandgivereasons.TeachingdifficultpointsToensurethateverystudenthasachancetoexpresshimself
3、herselfTeachingmethodsIndividualwork,groupworktomakeeverystudentworkinclass.TeachingaidsAcomputer,aprojectorandblackboard.TeachingproceduresStep1GreetingsandLead-inT:Goodmorning/afternoon,b
4、oysandgirls!Ss:Goodmorning/afternoon,teacher!Showapictureofanadvertisementonthescreen.T:Boysandgirls,lookatthescreen,please!Haveyoueverseensuchapicture?Ss:Yes.T:Wherecanyouoftenseeit?Sl:Inpublicplaces,onTV,inamagazineandsoon.T:Wonderful!Doyouknowwhatitisusedfor?Who’dliketotellme?S2:Ittriesto
5、advisepeopletobuythecomputer.T:Good!Itiscalledanadvertisement.Nowadays,itisreallyaworldofadvertisements.Inanotherword,peoplearesurroundedbyallkindsofadvertisements,don’tyouthinkso?Advertisementsbecomemoreandmoreimportantinourlife.What’syouropiniononthem?Dotheyaffectyouwhenyoutrytobuysomethin
6、g?Nowlet’shaveadiscussionaboutsomeadvertisements.Step2DiscussionandPresentationT:Ok!PleaseopenyourbooksatPage1.Let’slookatthesixpictures.I'dliketodivideyouintosixparts,eachgroupfocusingonapicture.Youcanuseyourcommonknowledgeandimaginationtodescribeeachpictureinyourownwords.Anyproperexpressio
7、nisaccepted.NowI’dliketogiveyoufiveminutestodiscussthepictures.Bytheway,whilediscussing,youcanwritedownyourdescriptionwithsomenotes.(Givethestudentsfiveminutestodiscusswhatthepicturesadvertisefor;movearoundtogivethemahand.)T:Timeisup.Areyouready?Ss:Yes.T:Thefirstgroup,pleasechooseastudentwho
8、canbeonbehalfofyourgrouptodescribethefirstpicture.S3:(puttinguphishand)I'dliketotry.Inthepicture,thereisagirl,whoseeyesarewideopen,tellingpeoplesheisthirstyforknowledge.Asisknowntoall,everychildhastheequalrighttoreceiveeducation,butforsomereasonsor
