高考英语一轮总复习 module4 unit1 advertising精品学案 牛津译林版

高考英语一轮总复习 module4 unit1 advertising精品学案 牛津译林版

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时间:2018-12-17

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1、2012届高考英语一轮单元总复习精品学案牛津译林版Module4Unit1AdvertisingI.Spelling:A_________(广告)areanimportantpartofourlives.Ididsomeresearchonadvertisements,andhavesomeveryimportantinformationtos________withyou.Anadvertisementprovidesinformationandusesp________languageandexcitingimagestoencouragepeopleto

2、buyaproductorserviceorbelieveinanidea.Acommercialadvertisementisonewhichsomeonehaspaidfortop_______aproductorservice.PSAsareoftenplacedforfree,andarei______toeducatepeopleabouthealth,safety,oranyotheri_______whichaffectspublicwelfare.Chinahasstronglawstoprotectpeoplefromadvertisemen

3、tsthatlieortrytomakepeoplebelieveu_______claimsaboutproductsorservices.Theadvertiserswantyoutoreadtheword‘fights’andthinkthatthetoothpastec______badbreath,butitdoesnotsaythat!PSAsusesomeofthesamemethods,likeattractiveandoriginalimagesandc_____language,buttheyaremadetoservethepublic.

4、Chinabegananationwidepublicserviceadvertisingc______in1996,andsincethennumerousPSAshaveappearedaroundthecountry.OneofthePSAstoteachushowtolivehealthylivesis‘Smokingis_____________(自杀)slowly’.Ihavec_______(完成)myarticleaboutads,andI’mquite______(满意)withit.Beforeourtalk,Ididnotthinkver

5、ymuchabouthowanadvertisermightbetryingtot_______customersintobuyingaproductoraservice.Thepublisheralsosaidthatthereaderswouldn’tbelievethewriter’su______wayofthinkingandrichi__________(想象力).Thisterm’smainreadingcategoryforseniorhighstudentsisadventures,soTraveltotheMistyCountrywould

6、beagoodc_______.Thatiswhyweareconsideringr________(重新包装)ourchocolatebaraswell.Ournewpackagingwillbecolorfuland________(引人注目).Haveyouever________(后悔)nothavingsnappedthose________(难忘的)moments?It’s____________(fashion),__________(方便的)and________(function).Itis________(极其)importanttokno

7、wyouraudiencesoyoucancreatetherightmessagefortherightpeople.Youmustdecidewhata______youwanttouse.II.Structures:We______(如此习惯于)themthatweoftendonotevenrealizehowmanyweseeandhearinaday.Woodcan____(被用来造纸).We______(过去常购物)onSundays,butnowwehavenotime.PSAsareoftenplacedforfree,andareinten

8、dedtoeducate…beinte

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