茶叶发展项目可研报告

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1、目录第一章总论····································51.1项目背景··································51.1.1项目名称································61.1.2项目主管单位····························61.1.3项目承办单位概况························61.1.4可行性研究报告编制的依据················81.1.5项目建设的目的及意义··············

2、······91.2项目概况··································91.2.1项目实施地点····························91.2.2建设规模及目标·························101.2.3项目运作模式···························101.2.4项目投入总资金及效益情况···············101.2.5主要经济技术指标·······················111.2.6建议······················

3、·············14第二章市场预测·································142.1茶叶市场供需现状··························142.2产品市场竞争力分析························152.3产品市场的定位····························152.4营销策略··································162.4.1建立营销体系····························162.4.2实施品牌战略

4、····························16第三章建设规模与产品方案·······················173.1项目建设的指导思想························173.2建设规模及内容····························173.2.1原料基地技术改造·······················173.2.2扩建厂房·······························173.2.3设备购置································173

5、.3产品方案·································173.3.1产品类型································173.3.2产品目标································18第四章项目区条件分析···························184.1自然条件··································184.2政策条件··································184.3基础设施条件········

6、······················194.4环境条件··································194.5项目区基本情况····························194.6资源条件··································204.6环境保护条件······························204.7组织机构及人力资源配置····················20第五章项目建设方案····························215.1

7、原料基地改造方案··························215.1.1土壤改良································215.1.2茶叶施肥································215.1.3病虫草害防治····························225.2茶叶加工厂房扩建方案······················235.2.1设计原则································235.2.2设计中采用的主要技术标准·········

8、·······235.2.3扩建厂房设计方案························235.4主要设备方案······························255.2.1设备生产能力确定···············