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1、-上海交通大学MBA学位论文H人才咨询公司电子商务商业模式分析主要涉及两点：一是用户企业的评分机制，另一个是个人简历信息的竞价排名机制；第四部分，运用SWOT分析方法以及商业模式运营策略理论，给出H公司运营策略方面的合理建议。关键词：网络招聘商业模式创新运营策略人才企业互评机制简历竞价排名机制------上海交通大学MBA学位论文H人才咨询公司电子商务商业模式分析THERESEARCHONE-COMMERCEBUSINESSMODELOFHTALENTCONSULTINGCOMPANYABSTRACTWiththeapplicationofInternettechnologybecomi
2、ngincreasingpopular,coupledwithadvantagesofjobrecruitmentnetworkininformationdisseminationspeed,servicecosts,timeinvestment,thenetworkjobrecruitisfavoredbymoreandmorepeople,andhasbecomeoneofthemostimportantrecruitmentmethods.However,sincethe2008financialcrisis,theonlinerecruitmentindustryhasnotbe
3、enrecoveredfromthe"hit"---thethreerecruitmentsites(Zhaopin,ChinaHR,51job)earningshugeloss,andothersmallandmediumbusinessofrecruitmentdoesnotbetter.Aseriesofquestionssuchashomogenizationoftheviciouscompetition,lackofbusinessmodelinnovation,capitalbottleneckofsustainabledevelopmenttakeaserioustesto
4、ftheentirerecruitmentservicesindustry.Suchasituationisthefavorableopportunityofthenewbusinessmodeldevelopment.Inthisarticle,inthebackgroundofHtalentconsultingfirmIhadworkedforandcombinedwiththecurrentdevelopmentofChineseonlinerecruitment------上海交通大学MBA学位论文H人才咨询公司电子商务商业模式分析market,wepointedoutthatt
5、heHtalentconsultingcompanycannotcopytheexistingbusinessmodelofonlinerecruitmentandisbadlyintheneedofbusinessmodelinnovation;Inthesecondpart,wesummarizedtheadvantagesanddisadvantagesoftheexistingbusinessmodelofonlinerecruitmentandbusinessmodelinnovationandoperationtheorieswhicharethetheoreticalbas
6、isofthestrategyoftheentirearticle;Inthethirdpart,onthebasisoftheanalysisofHcompanyandthequestionnairedatawedesignedanewbusinessmodelswhichissuitablefordevelopmentofHcompanyandinvestigatednewbusinessmodelsandinnovativemechanisms.Thenewbusinessmodelsmentionedinthisarticlemainlyrelatedtotwothings:On
7、eisthescoringmechanismoftheuserandenterprise,andtheotheristhebiographicalinformationPPCmechanism;Inthefourthpart,bytheuseofSWOTanalysisandthetheoryofbusinessmodelsoperatingstrategy,wehavegivenHcompanyreasonableadviceso
