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1、It’sAllabouttheFace-to-faceByTomLowryFrederikBalfourThereisstillnosubstituteforpersonalinteraction,andtheseroadwarriorsgotogreatlengthstogetit.[1]Someroadwarriorsflycommercial.Otherstakethecorporatejet.Somepacktheirownbags.Otherskeepcompletewardrobesinmajorcities.Someworkthroughtheentir
2、eplaneride.Otherssleep.Butifthereisonethingtheseglobetrottersagreeon,it'sthatthereisnosubstituteforfacetime---withtheAbuDhabimoneymanwhoholdsthekeytothefuture;withtheunderlingwhoisAWOLone-mail;withthespouseandkids,whohavebeenalittlesullenandexasperatedoflate.[2]Schmaoozing,humoring,hamm
3、eringthetable--allmustbedoneinperson."Idon'twanttosoundlikeawhirlingdervish,"sayspaulCalello,CreditSuisse's(CS)investmentbankingchief."Butinaglobalworldyouhavetogetinfrontofyouremployees,spendtimewithyourclients,andshowcommitmentwhenitcomestojointventures,mergers,andalliances.Thekeyisth
4、oughtfultravel---travelingwhennecessary."[3]Yes,manypredictedtheendoffacetime.But,paradoxically,thegreatworkdiasporaunleashedbytechnologyismakingphysicalconnectionallthemoreimportant.Ascompaniesopenmoreoutpostsinmoreemergingmarkets,theneedtogatherintensifies.That'swhyexecutivesincreasin
5、glyfeeltheinhumanpullofhavingtobeintwo,three,fourplacesatonetime.Theroadwarrior'sartisallaboutfinessingthestrategiccalculationofwheretobewhen;ofwhatbetstomakewithone'stime.Howdoroadwarriorsdothis?Byknowingcultures,organizations,andwhohasthepower.Theirjobsmaybeglobal,buttheirunderstandin
6、gmustbelocal.It'snotjustcompanies'operationsthathavegottenbigger.Sohavethesejobs.[4]Notsolongagoitseemedasthoughtechnologymightmakebusinesstravel,ifnotobsolete,thenawholelotrarer.We'renottalkingaboutteleporting—justsimplethingslikesmartphones,corporatewikis,andvideoconferencing.Cocacola
7、’s(KO)presidentandCEO-designate,MuhtarKent,hasbeenflyingaroundtheglobeforCokesincethelate1970s."Ithought10or15yearsagowhentheconceptofvideoconferencingfirstcameoutthatit'sgoingtotaketheplaceoftravel,"herecalls.Ofcoursethatdidn'thappen,andhenowspendsabout150daysayearinthecorpora
