经济全球化的背景下商务英语人才的培养方向 Under the background of Economic globalization Business English talents direction

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1、经济全球化的背景下商务英语人才的培养方向UnderthebackgroundofEconomicglobalizationBusinessEnglishtalentsdirection二〇年AbstractSinceChinaenteredWTOwiththeboominginternationalbusinessactivitiesbusinessEnglisharisesatthehistoricmomentBusinessEnglishmajorisaninterdisciplinaryprofessionalIti

2、nvolvesaprofessionalknowledgeofEnglishbusinesssecretarialandcommunicationetcIninternationalbusinessactivitiesculturalconsciousnessonitsplaysanimportantroleisthekeytosuccessSowhenintrainingbusinessEnglishtalentsnotonlytopayattentiontothecultivationofbusinessEnglish

3、professionalknowledgealsowanttopayattentiontobusinesscultureconsciousnesstrainingAftercompletingtheirstudiestheprofessionalstudentsshouldbegoodatEnglishlanguageknowledgebasicknowledgeofeasternandwesternculturetradeandhasthebasicconceptofinternationalculturecommuni

4、cationskillsandbusinessskillsCanadaptworkplaceneedsbecomeourcountryeconomydevelopmentandinternationalbusinessactivitiesneedto"appliedcomposite"talentsKeywordsBusinessEnglishTeachingdefectsbusinesscultureconsciousness"appliedcomposite"cultivationoftalents摘要自中国入世后随着

5、国际商务活动的增多商务英语应运而生商务英语专业是一门跨学科专业它的专业知识涉及了英语商贸文秘和交际学等方面在国际商务活动中文化因素对其起到了重要的作用是国际商务活动能否顺利的关键所以在培养商务英语人才时不仅要注重商务英语专业知识的培养也要注重商务文化意识的培养该专业学生完成学业后应具备较好的英语语言知识商贸基本知识东西方文化基本概念且具有跨国文化交流能力和商务运作能力能适应职场需要成为我国经济发展和国际商务活动需要的应用型复合型人才关键词商务英语教学缺陷商务文化意识应用型复合型人才培养Contents1BusinessEn

6、glishintheimportanceofunderthebackgroundofglobalization42BusinessEnglishteachingproblems521Teachingthelackofarealbusinesssituations522Studentclassispositiveparticipationispoor623Theroleofteacherswithoutfullplay73BusinessEnglishspecializedcurriculumteachingmode74Un

7、derthebackgroundofglobalizationsituationofbusinessEnglishteachingreform105BusinessEnglishcourses116Undertheperspectiveofglobalizationtheimportanceofinterculturalcommunicationcompetence137Businesscultureconsciousnesstraining[4]1471BusinessEnglishinbusinessculture15

8、72TheculturalphenomenonofbusinessEnglish1573Businesscultureconsciousnesstraining168References191BusinessEnglishintheimportanceofunderthebackgroundofglob