基于双寡头垄断市场的供应链合作竞争策略分析

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1、ABSTRCTstrategynotalwaysthebest.Thestudyalsofoundthatindifferentialmarket,themanufacturerwithalowerrecognitionofmarketvaluealwayshasastrongpriceadvantagetogetarelativelylargermarketshare.TheresultsshowthatcomparedwiththeJapaneseandKoreancompanies,domesticTVmanuf

2、acturerswithlowermanufacturingcostsandlowerrecognitionofmarketvaluehavearelativelylargermarketshareandtheabsoluteadvantageinthecompetitiveposition.Howeverthedomesticenterprises’competitiveadvantageonlycomesfrommachinemanufacturingsectoranditshugelow-endusermarke

3、t.Andthechangesofthemarketwillgraduallyweakenitscompetitiveadvantage.Theonlywaytoholdthecompetitivepositionistoenhanceinvestmentsintechnologyinordertohavetheirowncoretechnologyandraw-materialsproductionline.Keywords:monopoly,supplychain,gametheory,co-opetitivest

4、rategyVI目录目录第一章绪论.....................................................11.1研究背景.....................................................11.1.1供应链合作竞争的发展....................................11.1.2供应链合作竞争的产业实践................................31.1.3本文研究目的与研究意义............

5、......................41.2国内外相关研究综述...........................................51.2.1博弈论在供应链研究中的应用..............................51.2.2供应链合作竞争研究......................................71.3本文的研究内容和基本结构.....................................91.3.1本文研究内容.................

6、...........................91.3.2本文基本结构............................................9第二章无差异市场供应链合作竞争策略研究............................112.1问题假设及模型描述..........................................112.1.1问题假设...............................................112.1.2模型描述......

7、.........................................122.2博弈模型求解及其定价决策分析................................132.2.1非合作-非合作型决策博弈模型............................132.2.2合作-非合作型决策博弈模型..............................172.2.3非合作-合作型决策博弈模型..............................212.2.4合作-合作型决策博弈模型..

8、..............................252.3比较与分析..................................................282.3.1均衡解比较分析.........................................282.3.2实例分析..........