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1、-ABSTRACTInrecentyears,astheinternetisbecomingprevalentandthenumberofnetizen
isincreasingsharply,onlineadvertisingbusinessdevelopsrapidly.Providingricher
meansofexpression,internetadvertisingissignificantlybetterthantraditionalprint
andmediaadvertisingininteractivity,timelin
2、ess,costandotheraspects.Meanwhile,
internetadvertisingcanrealizeprecisionmarketingbytrackingandstudyinginternet
behaviorandbrowsinghabitsoftheusers.Sointernetadvertisinghasattracteda
growingnumberofadvertisers.Inordertoenhancethepropagandaeffectof
advertising,websitesincreas
3、ethenumberandthedisplayareaofadvertising,which
affectstheobtainingofeffectiveinformationforusers.Websitesthatjoininthe
advertisingalliance,drivenbyprofit,areeasytoforgedatabyautomaticpoping-up,
forcibleplayingandclickingandsoon,becausetheydonotcontactdirectlywith
advertisers
4、andlackeffectivesupervision.Thesebehaviournotonlydoesaffectusers'
normaluse,butalsowastebroadbandandtimeanddefraudsadvertisingcostsof
advertisers.Partsofmaliciousadvertisingareusedtospreadmalicioussoftwareor
falseinformation,whichmayresultindamagetotheinterestsofusers.Inaddi
5、tion,
someusersconcernabouttheprivacydataoftheirown,anddislikepersonal
informationbeingusedinprecisionmarketing.Therearesomeparentswhoexpressed
concernsaboutgamesandvulgaradvertisingcontentonthewebsites.Basedonopen-sourcePrivoxyproject,wedevelopedasoftwareproductusing
VC++,w
6、hichcanfilterthespecifiedadvertisingcontentandreduceoreliminatethe
negativeimpactofadvertisingonusers.First,weextractthemainfunction
requirementsbytryingtheadvertising-filteringproductsavailableonthemarket.
Basedontheadvantagesanddisadvantagesoftheseproductscollectedbybrowsi
7、ng
relevantforumsandusingsearchengines,thelistofrequirementswassortedout.
Then,therealizationprinciplesandthetechniquemodelsofsimilarfunctionwere
studiedbyusingthemethodsofcapture,reverseandanalyzingthesourcecode.
Ultimately,byliteraturesurveyandanalyzingsomeopen-sourceproje
8、cts,we
determinedURLfilteringmodelbasedonPrivoxytechnology.Accordingtothis