资源描述:
《高级市场经理英文简历范例 》由会员上传分享,免费在线阅读,更多相关内容在工程资料-天天文库。
1、高级市场经理英文简历范例PERSONALDATA:Name:AnthonyLiuDateofBirth:July1,1964Sex:MaleLanguages:English,MandarinandShanghaineseTraining:•McDonaldsarketingUniversityClassXXIXatMcDonaldsGlobalatOakBrook,Chicago,U.S.A---MarketingStrategicPlanningTrainingSession•1-Monthonthon
2、thilan,Italy•ResearchTrainingfromGallupinChina•Advertising&MediaPlanningTrainingfromO&MandMindShareinChina•PresentationSkillsTraininginChina•InternationalTrade&FinanceTraininginChina.E-mail:123456yahoo..Mobile:************EDUCATIONALBACKGROUND:19
3、86-1990:DepartmentofSociology,PekingUniversityBachelorofLaarketing/businessplanthatprofitablybuildssales,transactions,andmarketshareforMcDonaldsbrand.Leadsadditionalareasofresponsibilitypactoutsideofdiscipline.KeycustomersincludeTopManagement,Division/HomeOfficeStaf
4、f,Agencies,KeySuppliers,StaffandRestaurantManagementPrincipalAccountabilities1Leadership•MaintainsandstrengthenstheMcDonaldsbrandpositioninthemarketasofresponsibility•Activelyparticipatesentinestablishingandmunicatingbusinessgoals•Leadsthestrategicand
5、tacticaldevelopment,execution,evaluationandcontinuousimprovementofallnational/local,promotionandpublicrelationsactivitytoachieveannualbusinessgoals•Identifiesandutilizesavailableresourcesoutsideofthemarkettoaidinthedevelopmentandexecutionofthebusiness/marketing
6、plan2ProcessManagement•MaintainsandstrengthenstheMcDonaldsbrandpositioninthemarketandotherareasofresponsibility•Leadstheprocessfordevelopment,executionandevaluationofmediaplans•Leadstheprocessfordevelopmentandexecutionoflocalcreative(TV,radio,outdoor,
7、print,andrestaurantmerchandising,etc.)inaccordanceentandexecutionofethnicandotherkeytargetedmarketingplansinordertoreachimportantcustomersegments•Leadstheprocessfordevelopingrelationshipsanagingmediarelationsandcrisismanagement•ServesastheDepartmentHeadfor
8、theadministrationoftheMarketingDepartment(Staffresponsibilities,cross-functionalteams,budgetmanagement,etc.)•Leadstheprocesstopromote