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1、自从人类进入商品经济社会以来，贸易即已成为人们日常活动的主要部分，并成为一国经济增长的主动力。国际分工的深化、大量国际统一标准规则的建立网络营销策划书范文　　篇一：网络营销策划书例文　　某金银公司网络营销策划书　　（仅供学习者做思路参考）　　策划人：　　年月日　　目录　　一、前言·····································································································································2　　（一）本案策划目

2、的··········································································································2　　（二）整体计划概念随着信息化和全球化的发展，国家及地区之间的贸易也已成为拉动一国经济的三驾马车之一，甚至是三驾马车之首，奥巴马政府成立之日起自从人类进入商品经济社会以来，贸易即已成为人们日常活动的主要部分，并成为一国经济增长的主动力。国际分工的深化、大量国际统一标准规则的建立····································

3、······································································2　　二、网络营销环境分析··············································································································2　　（一）市场环境分析···············································································

4、···························2　　（二）企业形象分析··········································································································2随着信息化和全球化的发展，国家及地区之间的贸易也已成为拉动一国经济的三驾马车之一，甚至是三驾马车之首，奥巴马政府成立之日起自从人类进入商品经济社会以来，贸易即已成为人们日常活动的主要部分，并成为一国经济增长的主动力。国际分工的深化、大量国际统一标准规则的建立　　（三）产品分析

5、··················································································································3　　（四）竞争分析··················································································································3　　（五）消费者分析···································

6、···········································································4　　三、SWOT分析随着信息化和全球化的发展，国家及地区之间的贸易也已成为拉动一国经济的三驾马车之一，甚至是三驾马车之首，奥巴马政府成立之日起自从人类进入商品经济社会以来，贸易即已成为人们日常活动的主要部分，并成为一国经济增长的主动力。国际分工的深化、大量国际统一标准规则的建立·····································································

7、······················································4　　四、网络营销方案·····················································································································5　　（一）营销目标和战略重点·······················································································

8、········5　　（