体验商务英语综合教程--unit-4-答案

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1、Unit4AdvertisingPartIBusinessVocabularyDirections:Thereare20incompletesentencesinthispart.ForeachsentencetherearefourchoicesmarkedA,B,CandD.ChoosetheONEthatbestcompletesthesentence.ThenmarkthecorrespondingletterontheAnswerSheetwithasinglelinethroughthecenter.Thispartto

2、tals20points,onepointforeachsentence.C1Outdooradvertisingisoneofthefastestgrowing_______________inthemarket.AmarketsBsectionsCsegmentsDsectorsD2Theworldofoutdooradvertisingbillboards,transportand‘streetfurniture’is______about$18billionayear,just6%ofalltheworld’sspendin

3、gonadvertising.AworthwhileBworthyCvaluedDworthC3ThesoaringcostsofTVare______________clientstoconsideralternatives.AmakingBdrivingCpromptingDlettingA4BMWrana‘teasers’campaigninBritainonbusshelters.AexclusivelyBlargelyCgreatlyDinclusivelyC5Placinganadonabusshelterfortwow

4、eeks________________atabout£90.AworksonBworksawayCworksoutDcalculatesD6Wearefacinga________________withourmarketshare.Whatarewegoingtodoaboutit?ApromotionBsaleCorderDcrisisA7Focus,alargeadvertisingagencybasedinParis,hasareputationforcreatingimaginativeand____________ca

5、mpaigns.AeffectiveBefficientCeffectDefficaciousC8Focusnowneedsto________________potentialclientsthatitstillhasplentyofcreativeideastooffer.AensureBassureCconvinceDpersuadeB9Focushasbeenaskedto_________________ideasforadvertisingcampaignstomanagementsofthecompaniesconce

6、rned.AofferBpresentCsupplyDfurnishD10Thelittlevillagewherehelivedwouldbeapopulartourist________________.AplaceBsiteCvisitDresortB11Thankyoufortheaboveorder______________ourbicycles.AofBforCbyDagainstC12ItisstipulatedinourSalesConfirmationNo.2007021____________the5,000b

7、icyclesyouorderedaretobeshippedintwoequallotsinMarchandApril2007.AwhichBwhereCthatDwhatA13Yourequestedthat80%ofthebicycles____________inMarchandthebalanceinApril.AbeshippedBshippedCtoshipDhavebeenshippedC14Althoughwehavethequantity______________stock,itistoolateforusto

8、ship80%ofyourorderinMarch.AfromBforCinDatD15Wehavereceivedyourletterof28March,___________ustomodifythepreviousarrange