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1、江西蓝天学院本科生毕业论文学号:106207010035本科生毕业论文浙江省纺织服装出口竞争力问题及对策研究系别:经贸系专业:国际经济与贸易班级:06国贸本科班学生姓名:夏雪指导老师:胡君完成日期:2010年5月15日5.1-9,,services,andmakethecitymoreattractive,strengtheningpublictransportinvestment,establishedasthebackboneoftheurbanrailtransitmulti-level,multi-functionalpublictra
2、nsportsystem,thusprotectingtheregionalpositionandachieve21江西蓝天学院本科生毕业论文摘要纺织服装业是中国的支柱产业,也是重要的“民生”产业,为中国创造贸易顺差、解决就业、促进区域经济发展发挥了重要的作用。我国是当今纺织服装制品出口的第一大国,在全球化、一体化的经济背景下,我国纺织服装产业迎来更加美好的前景,但同时也面临更大的竞争压力与挑战。浙江省是我国纺织服装出口的重要省份,但由于其纺织服装企业中以中小企业居多,产品的同质化严重、附加值低,长期的低价竞争为主导的竞争模式已无法保持纺织服装
3、贸易的优势。再加上由于能源、劳动力和原材料成本上涨等原因,使浙江一大批纺织服装出口企业举步维艰。本文从介绍浙江省纺织服装产业发展的概况展开,结合实际情况,用SWOT分析法分析影响浙江省纺织服装产业国际竞争力的因素,得出提升浙江纺织服装业出口竞争力的对策和建议。关键词:纺织服装业;出口竞争力;对策ABSTRACT5.1-9,,services,andmakethecitymoreattractive,strengtheningpublictransportinvestment,establishedasthebackboneoftheurbanr
4、ailtransitmulti-level,multi-functionalpublictransportsystem,thusprotectingtheregionalpositionandachieve21江西蓝天学院本科生毕业论文Textileandgarmentindustryischina'spillarindustryandisalsoimportant"forchinesepeople'slivelihood"industry.Ithascreatedafavorabletradebalanceandsolvedtheemploy
5、mentandplayedanimportantroleinpromotingregionaleconomicdevelopment.China'stextileandgarmentexportofproductsthefirstcountryinaglobal,integratedeconomicbackground,china'stextileandapparelindustryanevenbetterprospects,butalsofacegreatercompetitionpressureandchallenges.Zhejiangi
6、schina'simportanttextileandgarmentexportprovince,butbecausemostofthetextileandgarmententerprisesinasmallandmedium-sizedenterprises,thequalityofproductswithlowaddedvaluetobeserious,andalongsongcompetitionisacompetitionpatternhasbeenunabletomaintaintheclothingtrade.Inaddition,
7、duetoenergy,manpowerandmaterialcostsincrease,makingalargetextileandgarmentexportenterprisesinzhejianggrowingpains.Thearticleintroducesthedevelopmentofzhejiangtextileindustry,combiningwithactualsituation,usingSWOTtoanalysestheinfluencefactorsofinternationalcompetitivenessofzh
8、ejiangtextileindustry,andgetsomecompetitivenesspromotioncountermeasuresands