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1、西安交通大学MBA选修课程《电子商务》相关资料授课教师：王刊良目录电子商务教科书《哈佛商业评论》近年来有关电子商务的文章目录课程在线材料链接重要的链接电子商务教科书(http://www.isworld.org/isworld/ecourse/books.html,TextBooksonbusinessandeconomicaspectsofE-Business)Adam,N.R.,Dogramaci,O.,Gangopadhyay,A.,Yesha,Y.andGangopadhyay,Y.(1998)ElectronicCommerce:Technical,Business,andLe
2、galIssues,PrenticeHall.Amor,D.(1999)E-BusinessRevolution,PrenticeHall.[中译]Barnes,S.andHunt,B.(2000)E-CommerceandV-Business:AnInternationalMoneyMakingMachine,ButterworthHeinemann.[中译]Brynjolfsson,E.andKahin,B.(2000)UnderstandingtheDigitalEconomy,Cambridge:MITPress.Castells,M.(1999)TheInformationAg
3、e:Economy,SocietyandCulture,BlackwellPublishers.Fingar,P.,Kumar,H.andSharma,T.(2000)EnterpriseE-Commerce,Megan-KifferPress.Greenstein,M.(1999)ElectronicCommerce:Security,RiskManagementandControl,McGrawHillCollegeDiv.[中译][影印]Kalakota,R.andWhinston,A.B.(1995)FrontiersofElectronicCommerce,AddisonWes
4、ley.[中译]Kalakota,R.andWhinston,A.B.(1996)FrontiersofElectronicCommerce,NewYork:Addison-Wesley.[中译]Kalakota,R.andRobinson,M.(1999)E-Business:RoadmapforSuccess,AddisonWesley.Keen,P.G.andBallance,C.(1997)On-LineProfits:AManager'sGuidetoElectronicCommerce,Boston:HarvardBusinessSchoolPress.Keen,P.G.,B
5、allance,C.,Chan,S.andSchrump,S.(1999)ElectronicCommerceRelationships:TrustByDesign,PrenticeHall.Kilov,H.(1998)BusinessSpecifications:TheKeytoSuccessfulSoftwareEngineering,PrenticeHallKorper,S.andEllis,J.(1999)TheE-CommerceBook:BuildingtheE-Empire,SanDiego:AcademicPress.Maddox,K.andBlankenhorn,D.(
6、1998)WebCommerce:BuildingaDigitalBusiness,JohnWiley&Sons.McKnight,L.W.andBailey,J.P.(1997)InternetEconomics,Cambridge:MITPress.Rahman,S.andRaisinghani,M.(2000)ElectronicCommerce:OpportunitiesandChallenges,IdeaGroup.Schwartz,E.I.(1998)Webonomics:NineEssentialPrinciplesforGrowingYourBusinessontheWo
7、rldWideWeb,Paperbacked..NewYork:BroadwayBooks.[中译]Tapscott,D.,Lowy,A.andTicoll,D.(1998)BlueprinttotheDigitalEconomy:WealthCreationintheEraofE-Business,McGraw-Hill.[中译]Timmers,P.(1999)ElectronicCommerce:StrategiesandMod
