城市规划与设计论文-浅谈城市规划和特色城市形象塑造

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1、浅谈城市规划和特色城市形象塑造——城市规划与设计课观后感摘要：城市形象是城市的整体化的精神与面貌，如何塑造一个城市的特色形象是每一个城市面临的重大问题。结合我们观看的视频，从城市文化，城市公共环境艺术，城市交通三方面对特色城市形象的塑造提出了自己的看法。关键词：城市形象；特色；城市文化；公共环境艺术；城市交通Abstract:Theoverallimageofthecityisthecityofthespiritandoutlook,howtoshapethecharacteristicsoftheimageofacityisam

2、ajorproblemfacedbyeachcity.Accordingtothevideowewatch，inurbanculture,urbanpublicenvironmentalart,Theurbantraffic,viewsareofferedontheshapingofthecharacteristicsofthecity'simage.Keywords:urbanimage;Characteristic;Urbanculture;Publicenvironmentalart;Theurbantraffic一、城市形

3、象的概念以及塑造城市形象的意义。 城市形象是城市整体化的精神与风貌，是城市全方位、全局性的形象包括城市的整体风格与面貌居民的整体价值观、精神面貌、文化水平等。城市形象是都市文明程度的重要标志，是城市发展的不竭动力和重要源泉。城市形象的优劣影响到人们对都市的认同和评价，关系到城市经济社会文化等整体发展。 theirownconditionstodevelopthecorrectroad,themaximumtoavoidinvestmentrisk,gainprofit.(three)vigorouslypromotethebran

4、d.Toestablishbrandawareness,awarenessoftheuseofbrand,brandvalue,brandacquisitionperformance,enhancethecompetitivestrength.Concentratedmanpower,carefulplanning,packagingandpublicityofanumberofunique,marketinfluenceandcoverageofthebrand,theimplementationofkeybreakthroug

5、hs,toenhancethecompetitivestrength,walkingbusinessroadthecompetitionofalienationandcharacteristics,thepursuitofstabilityanddevelopmentofthemarket.(four)topromotetheintegrationofresources.Tofurtherbroadentheirhorizons,effectiveintegrationofresourceswithinthegroup,theci

6、tyresources,otherindustriesandregionalresources,mutualtrust,mutualbenefit,seekingwin-winprinciple,intheframeworkofnationalpoliciesandregulations,strictinspectionandargumentation,legalconsultation,examinationandapprovalprocedures,strictregulationofeconomicactivities,at

7、tractinjectionthesocialinvestmenttotheindustrygroup,toachieveleveragingthedevelopment,ensurethatthevalueofstate-ownedassets.(five)tostrengthentheconstructionmanagementpersonnel.Strengthenthemanagementofeducationandtrainingofcadresandworkersoftheexistingbusiness,firmly

8、establishtheconceptofthemarket,enhancethesenseofcrisistoadapttomarketcompetition,thesenseofurgency,improvetheabilitytorespon