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1、房地产全程策划方案的撰写(（Writingofwholeestateplanningscheme）Thewritingofthewholeestateplanningscheme(Partone)[editor'snote]Now,China'srealestateindustryhaschangedfromtheseller'smarkettothebuyer'smarket,CombinedwiththerealestatemarketplanningcampMarketingtheoryandp
2、racticemethodsofoperationareproposed"Realestate,wholeplanning,marketingplan"ImportfromtheinitialstageoftheprojectsitePlanningmarketingscientificmethods,combinedwiththerealestateindustryoperationalprocesses,andgraduallyimplemented.CorecontentOneProjectin
3、vestmentplanningandmarketing;TwoProjectplanning,design,planningandmarketing;ThreeProjectquality,duration,planning,marketing;FourProjectimageplanningandmarketing;FiveProjectmarketingplanning;SixProjectconsultant,sales,agencyplanningandmarketing;SevenProj
4、ectserviceplanningandmarketing;EightProjecttwotimesplanningmarketing;Chapter1Projectinvestment,planningandmarketingProjectinvestment,planning,marketingisthemostcriticalaspectofthewholecase,Reflectsthedeveloper'schoiceofthedevelopmentprocess,ThispassProc
5、essistotestandmeasurethedeveloper'srealestateoperationabilityimportantlink,Thisprocessworkswell,ThatmeanstheprojectissuccessfulHalfoftheeffortinthisprocess,thefuturedevelopmentandoperationcanbetwicetheresultwithhalftheeffort.Projectinvestmentplanningand
6、marketingcanbeusedforpricingsimulationandinput-outputanalysisoftheproject,AndstrategiesforavoidingdevelopmentrisksTipsforprofessionaladviceonprojectdevelopmentrhythm.OneAnalysisofthesurroundingenvironmentofprojectlandOneInvestigationofnatureofland.geogr
7、aphicalposition.Geologicalandgeomorphicconditions.Landareaandredlinemap.Natureoflanduseplanning.Thecurrentsituationof"sevenlinksandoneleveling"TwoInvestigationonthesurroundingenvironmentofprojectland.Buildingsaroundtheblock.Greeninglandscape.Naturalland
8、scape.Historicalandculturallandscape.EnvironmentalpollutionstatusThreeLandmasstrafficconditionsurvey.Themunicipalroadnetworkaroundtheblockhasitspublictransportstatusandlong-rangeplanning.Water,roadandairtrafficconditionsoftheproj
