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1、GeneralElectric1"IneverperfectedaninventionthatIdidnotthinkaboutintermsofserviceitmightgiveothers"-ThomasAlvaEdison,GEFounderItallstartedwiththeflickerofalightbulbandsoonenoughGEwasoffandrunning…In1890,ThomasAlvaEdisonestablishedtheEdisonGeneralElectricCompanyinMenl
2、oPark,NewJerseyAtthesametimeCharlesA.Coffinwasgrowinghisbusiness,TheThompsonCompanyItwasincreasinglydifficultforEdisonandCoffintoremaincompetitivebasedtheirowntechnologiesThetwocompaniesunitedin1892andformedTheGeneralElectricCompany2KeyFactsAboutGEHeadquartersFairfi
3、eld,ConnecticutNumberofEmployeesOver315,000LocationsOver160CountriesSymbolonStockExchangeGENumberofShareholders4MillionNumberofSharesOutstanding10MillionHistoricalNumberofShareSplits93AnnualRevenueFrom1994-20104GEStockPriceRelativeFrom1999-20105ReginaldH.JonesChairm
4、an&CEO,1972–1981Managerialqualities:‘Intellectualbreadth,strategiccapability,socialsensitivity,politicalsophistication,world-mindedness,andaboveall,acapacitytokeeptheirpoiseamidthecross-currentsofchange.’RelationshipbetweenbusinessandgovernmentToday…GEspends7.5MMonl
5、obbying6JackF.WelchJr.Chairman&CEO,1981–2001OnSixSigmaWelshsaid,“...itisthewaywework.”Customer-FocusedMethodologytoImproveQualityThroughDefectReductionToday…RigorousEmployee6σCertification7JeffreyR.ImmeltChairmanoftheBoardandChiefExecutiveOfficer,2001–PresentToday…N
6、ewFrontiers&StrategicAlliancesforGENBC-UniversalacquiringinterestinTelemundonetworkGEandHondaformGEHondaAeroEnginesLLC,designsmall(private)jetengines8GEisOrganizedAlong11Businesses9Growthvs.CashGeneratorEnergyCommercialFinanceTransportationInfrastructureNBCUniversal
7、HealthcareConsumerFinanceEntertainmentAdvancedMaterialsConsumerandIndustrialInsuranceEquipmentServices10PerceivedDriversforChangeGlobalizationTechnologyInnovationDiffusionoftechnologicalknow-howRegulatoryinfluencesandgovernmentpolicychanges11FourValuesTranslatesInto
8、Action12ActionAtWork:SixSigmaProductStandardMustproducenomorethan3.4defectspermillionopportunities.An"opportunity"isdefinedasachancefornon