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ID:13633434
大小:11.76 MB
页数:72页
时间:2018-07-23
《私人订制创意策划有限公司--创业计划书》由会员上传分享,免费在线阅读,更多相关内容在教育资源-天天文库。
1、私人订制创意设计有限公司第72页共72页私人订制创意设计有限公司前言项目总述私人订制创意设计有限公司是一家专门从事婚礼、婚房、年会、庆典等活动策划及现场布置的专业公司,其中包括婚庆用车、婚房用品、活动策划、主持、路演搭建、摄影摄像、化妆、场地布置等业务。其中主推婚礼和婚房设计服务,同时拥有一批团结向上、突破求新、吃苦耐劳、热忱敬业的专业团队。力求达到为新人打造一场刻骨铭心的回忆,铸就一个温馨浪漫的家。我们的服务宗旨是:以最优的服务,打造最精致的品牌。我们在设计理念上任性忘我,在工作中团结一心,在团队建设中注重多重发展,我们的目标就是要
2、您从繁忙的婚事准备中放心、省心,真正的做到:相信我们,没错的。营销模式线上推广,自助下单,线下服务:网站运营制,与多家商家合作推广相互品牌,构建合作关系,通过网站快速集聚效应补充线下缓慢。线下推广,现场接单,预约服务:婚博会承办制,与多家婚庆联谊举办婚庆博览会,聚集品牌,现场礼服展示拉近群众接受心理,改善受众盲目选择现象。竞争优势:●创新思想:对于一群不安分的年轻人来说,只要有施展平台,思想就是武器。思维活跃的我们,头脑风暴就是我们的竞争优势所在。创新可以让婚礼变成一场不一样的梦,这样的改变不仅仅是婚礼效果的呈现,更是对以往婚礼的一种
3、突破和传统礼节的革新。●特色服务:1、分享你们的爱情故事,我们将高端定制属于你们自己的爱情电影。2、我们会帮助男主角设计独特的求婚,给你的她一个意想不到的惊喜。3、我们可以对新人的婚姻进行一条龙服务。包括婚前的准备、婚纱照拍摄、婚礼现场、婚后蜜月。婚房设计、等。第72页共72页私人订制创意设计有限公司4、在你们的银婚、金婚、钻石婚我们提供结婚照“翻新”活动。六折优惠、三折优惠、免费拍。让你重温当年的美好。5、我们可以设计属于你们自己的结婚纪念晚宴。6、我们的VIP客户享受本公司专有的结婚纪念日惊喜服务。●网络推广:我们的网站会有专门的
4、营销板块,利用资源设计一款专属APP,如随风潜入夜一般入侵人们的生活。公众微博、公众微信平台成为了时下最火爆的宣传方式,我们利用图文和图片与当下时尚男女们进行交流和互动,并且实时发布我们的动态。我们还会大力投放广告,在电视台、纸媒、新媒体都加大宣传。第72页共72页私人订制创意设计有限公司目录一.公司概况····················································81.公司名称··················································82.运营网站·
5、·················································83.所属行业··················································84.业务范围··················································8二.市场分析····················································81.全国···········································
6、···········82.重庆······················································9三.宏观经济分析·················································9行业发展分析···············································11(1)婚礼创意设计概况第72页共72页私人订制创意设计有限公司······································11(2)竞争对手分析······
7、····································12四.目标市场···················································13五.营销策略···················································131.线上推广·················································132.线下推广·················································14
8、六.风险分析···················································14七.STP分析············································
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