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ID:13498071
大小:214.50 KB
页数:24页
时间:2018-07-22
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1、1.ThefollowingappearedaspartofanannualreportsenttostockholdersbyOlympicFoods,aprocessoroffrozenfoods.“Overtime,thecostsofprocessinggodownbecauseasorganizationslearnhowtodothingsbetter,theybecomemoreefficient.Incolorfilmprocessing,forexample,thecostofa3-by-5-inchprintfellfrom50c
2、entsforfive-dayservicein1970to20centsforone-dayservicein1984.Thesameprincipleappliestotheprocessingoffood.AndsinceOlympicFoodswillsooncelebrateitstwenty-fifthbirthday,wecanexpectthatourlongexperiencewillenableustominimizecostsandthusmaximizeprofits.1falseanalogy:Thefoodindustry
3、isnotanalogoustothecolorfilmindustry.2causaloversimplification:Otherfactorsthatmaycontributettothecostdeclineoftheprintingcostshouldbeconsideredandruledout.3gratuitousassumption:Theconclusionoftheargumentisbasedonagratuitousassumptionthatthecompanycanminimizecostandmaximizeprof
4、itbecausethecompanyhasbeenconductedfor25years.2.ThefollowingappearedinamemorandumfromthebusinessdepartmentoftheApogeeCompany.“WhentheApogeeCompanyhadallitsoperationsinonelocation,itwasmoreprofitablethanitistoday.Therefore,theApogeeCompanyshouldclosedownitsfieldofficesandconduct
5、allitsoperationsfromasinglelocation.Suchcentralizationwouldimproveprofitabilitybycuttingcostsandhelpingthecompanymaintainbettersupervisionofallemployees.”1causaloversimplification:Itisimprudenttoconcludethattheestablishmentofthefieldofficesistheonlyreasonexplainingthedeclineoft
6、heprofit.2allthingsareequal:Thesuccessofthecentralizationofthepastdoesnotguaranteetheapplicabilityinthefuture.3either-or-orchoice:Theauthorassumesthatthecentralizationandtheestablishmentoffieldofficesaremutuallyexclusivealternatives,thereisnomiddlegroundbetweentheytwo.Infact,we
7、canhavethefieldofficesundercentralizedcontrol.3.Thefollowingappearedinamemorandumissuedbyalargecity’scouncilonthearts.“Inarecentcitywidepoll,fifteenpercentmoreresidentssaidthattheywatchtelevisionprogramsaboutthevisualartsthanwasthecaseinapollconductedfiveyearsago.Duringthesepas
8、tfiveyears,thenumberofpeoplevisitingourcity’sartmuseum
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