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ID:12957441
大小:920.00 KB
页数:138页
时间:2018-07-19
《某生产果汁、饮料项目可行性研究报告》由会员上传分享,免费在线阅读,更多相关内容在教育资源-天天文库。
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4、acingLinesToPoints(2)Selection.ParagraphFaaaaaaaaaaaaaaaaaaaaaaaaaaaaaaaaaaaaaaaaaaaaaaaaaaaaaaaaaaaaaaaaaaaaaaaaaaaaaaaaaaaaaaaaaaaaaaaaaaaaaaaaaaaaaaaaaaaaaaaaaaaaaaahF一、项目总论1.1项目提出的背景和必要性1、项目提出的背景随着全球经济一体化的发展,中国的经济和消费增长带动了饮料业的增长和产品质量的提高。近几年,中国饮料业的迅速发展及其前景广阔的消费市
5、场吸引了众多国际知名品牌饮料厂商,许多跨国公司凭借雄厚的财力和丰富的市场运作经验,通过收购国内著名品牌或合资、独资经营挤占国内市场。当前我国饮料行业的多元化格局已经显现,饮料品种已由单一的汽水发展成为包括碳酸饮料、果汁饮料、蔬菜汁等十大类,同时发展并规范功能性饮料的生产,鼓励通过兼并、重组、融资等手段,培育大型饮料企业集团,实现产业升级。全球软饮料市场发展迅速,从软饮料Selection.ParagraphFormat.LineSpacingLinesToPoints(2)Selection.ParagraphFormat
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