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1、第一章总论第一节项目背景一、项目名称:省**乡**山旅游风景区游步道新建项目二、项目承办单位1、建设单位:**县投资发展有限责任公司2、法人代表:三、可行性研究报告编制依据1、中共省委、省人民政府《关于加快旅游发展的决定》;2、抚州市和**县国民经济与社会发展“十五”计划纲要;3、省**乡**山风景区旅游发展规划(2007-2020);4、省**山旅游区企划书;5、国家发展计划委员会颁发的《投资项目可行性研究指南》;6、《风景名胜区规划规范》GB50298-1999;7、现行有关设计规范、标准;8、建设单位编制项目可行性研究报告的委托书。
2、四、项目提出的过程、理由及意义1、项目提出的过程目前,以生态旅游为主要形式的旅游经济热潮正席卷全球,其发展速度之快,影响之广,令人惊叹。其所带来的巨大经济效益、环境效益和社会效益使人们对这一“朝阳产业”有了更深刻的认识。theirownconditionstodevelopthecorrectroad,themaximumtoavoidinvestmentrisk,gainprofit.(three)vigorouslypromotethebrand.Toestablishbrandawareness,awarenessoftheuseo
3、fbrand,brandvalue,brandacquisitionperformance,enhancethecompetitivestrength.Concentratedmanpower,carefulplanning,packagingandpublicityofanumberofunique,marketinfluenceandcoverageofthebrand,theimplementationofkeybreakthroughs,toenhancethecompetitivestrength,walkingbusiness
4、roadthecompetitionofalienationandcharacteristics,thepursuitofstabilityanddevelopmentofthemarket.(four)topromotetheintegrationofresources.Tofurtherbroadentheirhorizons,effectiveintegrationofresourceswithinthegroup,thecityresources,otherindustriesandregionalresources,mutual
5、trust,mutualbenefit,seekingwin-winprinciple,intheframeworkofnationalpoliciesandregulations,strictinspectionandargumentation,legalconsultation,examinationandapprovalprocedures,strictregulationofeconomicactivities,attractinjectionthesocialinvestmenttotheindustrygroup,toachi
6、eveleveragingthedevelopment,ensurethatthevalueofstate-ownedassets.(five)tostrengthentheconstructionmanagementpersonnel.Strengthenthemanagementofeducationandtrainingofcadresandworkersoftheexistingbusiness,firmlyestablishtheconceptofthemarket,enhancethesenseofcrisistoadaptt
7、omarketcompetition,thesenseofurgency,improvetheabilitytorespondtomarketcompetition,improvemanagementandoperationofthemarket.Atthesametime,accordingtotheneedofindustrialdevelopment,vigorouslytheintroductionofhigh-qualitymanagementmanagementpersonnel,andstrivetobuildahigh-q
8、ualityprofessionalmanagementteam,hardwork,andpromotetheentireworkforceknowledgestructure,agestru