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1、新产品研发流程优化与研发项目管理201108NewproductdevelopmentprocessoptimizationanddevelopmentprojectmanagementJuly15,2011-16(Beijing)August12-13,2011(shenzhen)August19-20,2011(Shanghai)September17-18,2011(shenzhen)September24-25,2011(Shanghai)Host:shenzhenhushengenterprisemanagementconsultingco.,LTD[stu
2、dents]:projectmanager,supervisor,corememberoftheprojectteam;Technicalmanagerandsupervisor;(deputy)President(deputy)generalmanager,seniordirectorofresearchanddevelopment,researchanddevelopmentorganizationinchargeofproject,projectinvestmentmanager,chiefengineer,productmanager,etcandhavein
3、volvedinproductresearchanddevelopment,headofprojectmanagement,etc.(cost===use):2,600yuan/2days/person(includingtraining,trainingmaterials,twodayslunch,andteaintheafternoon)======================================================================================Curriculumbackground=========
4、=============================================================================Today'sresearchanddevelopmenthasbecomeakeybattlegroundofenterprisecompetition,r&dprojectmanagementisaverychallengingjob:r&dcameunderpressurefromthemarket,customerneedstocoordinatewiththeinternalandexternaldepar
5、tments,allofthesetotheprojectmanagerandprojectteammembersputforwardhigherrequirements.Sor&dprojectmanager'sjobisnotonlyatechnicalproductdevelopment,butacombinationoftechnologyandmanagementwork,isevenmoremanagementwork,thetaskoftheprojectmanagerwillnolongerisapersonalherodesperatelyforin
6、dividualtasks,andshouldbeledtheteam(theteam)tocompletethetaskofthewholeteam(theteam).Intheprocessofr&dandprojectmanagementofnewproducts/services,technologyenterprisesarefacedwiththefollowinglong-termproblems:Howtobalancethepressuresofmarketcompetitionandthechangingneedsofcustomers,andqu
7、icklybringtheproducttomarket.Howtobuildareal"customer-centric,market-oriented"r&dorganizationsystemtorespondquicklytomarketdemands;Howtoworkwiththerelevantfunctionaldepartmentssuchasmarketing,finance,manufacturingandpurchasingintheprocessofproductdevelopment;4.Researchanddevelo
