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1、目录第一部分第1章:战略目标价值模型适应公司远景及战略第2章:定义经营单元战略战略规则/业务构想在哪里竞争怎样竞争价值假设可持续竞争优势何时竞争一系列相互协调的举措价值传递系统第3章:发展战略思考流程第1步：设定目标第2步：定义经营单元第3步：进行环境分析结构-行为-绩效分析波特模型行业参与者模型客户消费者/需求分析竞争者/供给分析第1章:战略目标经济价值模型-战略目标是使股东价值最大化利益相关者剩余模型-定义利益集团并使整个集团财富最大化除了财富创造的其它目标-作为实际财富替代物或以某项任务的实现衡量的目标战略目标：
2、经济价值模型战略目标：利益相关者剩余模型战略目标是在客户终身实现利益相关者剩余的最大化，并将其在资源提供者之间进行合适的、可持续的分配。利益相关者剩余以市场价格对所有资源的投入进行补偿后的可分配现金除了财富创造的其它目标回避风险总体风险回避特殊风险回避令人满意“足够好就行”最大可能危害最小化非直接利益的目标象征性的目标：市场份额消费者满意度销售量组织利益：维持/创造就业维持企业国家福利enforcedthermalinsulationstartscheckingsystem,issuedbythethermalinsu
3、lationconstructionbeforeyoustarttonotice,transferinspectionofupperandloweroperationandtransferofrecords.Foroutdooroperation,pipelineequipmenttoeffectivelycarryouttheinsulationwaterproofmeasuresfailtoinstallprotectivepanelsinpartwiththreetarpaulincover,topreventi
4、nsulationfrommoisture.InsulationseamMichaelJackson5mm,joints,joints>100mm,insulationthicknesstolerance(+10MM~–5mm),appropriatematerialelasticbanding,spacingaccordingtothedesignrequirements,rigidinsulationsoftmaterialsforconstructionjointstight;Andlarge-diameterv
5、erticalpipeforhightemperaturepipelineinstrictaccordancewithdesigndrawingscalledfortheestablishmentofexpansionjointsandholdingbracket;Designrequirementsintoaremovabletypeofinsulation,instrictaccordancewithspecificationsdisconnectfromtheotherinsulation;Surfaceinsu
6、lationboardsinthetechnologyofplasteringconstructionofwovenclothtopreventpollutionandprotectivepanelsflushwiththesurfaceinterface,tightandclean.Sitemeasurementofinsulationboardsforelbowshapecutting,ensurethateachpieceoflappedtraffic,arctransitionofnatural,beautif
7、ul,screwsup.Stampedeoutsideconstructionpersonnelisstrictlyprohibitedandshelveobjectsdirectlyontheoutershield.Inordertopreventthepollution-proneheater,channelareaofsecondarypollutionoflarge-diameterpipesandotherequipment,weavingcloth,anderectionoftheseparationpla
8、tformforpreservation.Thermalinsulationconstruction,on-hooktackweldedtotheconsolidatedline,toensureevenlyspaced,andthehooknaileddown...Seenextpageflowchartmanagementpr
