玩具礼品2004年玩具制造行业报告

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1、行业景气度好转成长成长高峰成长趋缓收缩落底行业关注度一星二星三星四星五星玩具制造（C2440）行业行业状况摘要行业景气度：好转成长成长高峰成长趋缓收缩落底行业关注度：一星二星三星四星五星主要规模指标发展趋势图52.92309.1140.5454.36177.940.85300.37169.2137.940.76260.9531.6548.30145.250.722.91%22.51%5.16%6.84%2.72%28.09%18.46%12.56%050100150200250300350在职职工（万人）

2、累计销售总额（亿元）总资产（亿元）负债总额（亿元）累计利润总额（亿元）0%5%10%15%20%25%30%200405200404200305月度环比增长率（%）月度同比增长率（%）行业销售收入发展趋势图行业利润总额发展趋势图0501001502002503003504004502003022003032003042003052003062003072003082003092003102003112003122004022004032004042004050%5%10%15%20%25%30%35%40

3、%45%销售收入净值（亿元）销售收入累计值（亿元）当月同比增长率(%)-202468101214200302200303200304200305200306200307200308200309200310200311200312200402200403200404200405利润总额净值（亿元）利润总额累计值（亿元）月度主要赢利指标发展趋势行业资产收益率及相关指标发展趋势0%2%4%6%8%10%12%14%2003022003032003042003052003062003072003082003092

4、003102003112003122004022004032004042004050%1%2%3%4%5%6%7%月度累计销售毛利率(%)月度累计主营业务利润率（%）月度累计净资产收益率（%）月度累计利润总额/总资产（%）050100150200250300350200302200303200304200305200306200307200308200309200310200311200312200402200403200404200405-1%0%1%2%3%4%5%6%7%8%总资产（亿元）股东权益（

5、亿元）月度累计利润总额（亿元）月度累计利润总额/总资产（%）月度累计净资产收益率（%）年度产量及增长率产品生产状况分析336.29254.05292.502.29%10.50%12.60%0.0050.00100.00150.00200.00250.00300.00350.00400.002001200220030%2%4%6%8%10%12%14%产量(亿元)产量同比增速（%）0510152025303540200302200303200304200305200306200307200308200309

6、2003102003112003120%5%10%15%20%25%30%35%40%45%50%月度产量（亿元）去年同月产量（亿元）产量环比增速（%）产量同比增速（%）主要产品价格指数同比分析93.19102.88101.84106.65100.09102.5101.59100.61105.77101.03102.48100.14106.96101.74100.68104.23101.01101.471.27%-0.93%0.02%0.83%-7.38%1.70%4.83%2.19%-12.87%-0.

7、91%-1.66%0.36%859095100105110(24400101)三轮自行车(辆)(24400102)多功能童车(辆)(24400103)手推童车(辆)(24400201)长毛绒玩具(只)(24400301)木积木(套)(24400401)塑料拼装玩具(套)-14%-12%-10%-8%-6%-4%-2%0%2%4%6%2004年6月价格指数2004年5月价格指数2003年6月价格指数环比增长率(%)同比增长率(%)目录行业状况摘要...............................

8、.............................................................................................................................I第一部分：行业运行数据综合分析..........................................................................