书吧投标书╱策划

书吧投标书╱策划

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时间:2018-07-10

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1、大学生创业导航站*欧尚书吧投标文件欧尚书吧投标文件(正本)联系人:联系电话:邮箱:-24-大学生创业导航站*欧尚书吧投标文件目录第一章概述1.1书吧简介·····················································41.2目标市场、机会概述、竞争分析、市场调查·······················41.2.1目标市场1.2.2机会概述1.2.3竞争分析1.2.4市场调查第二章公司战略2.1经营范围···························

2、··························62.2定价方式·····················································72.3财务系统·····················································72.4饮品合作·····················································72.5供货渠道····································

3、·················72.6-24-大学生创业导航站*欧尚书吧投标文件广告和发展战略···············································7第三章经济预算3.1投入预算····················································83.1.1装修预算3.1.2书籍购买预算3.1.3棋牌等时尚娱乐用品购买预算3.1.4前期宣传预算3.2收益预算·································

4、···················103.2.1图书租借3.2.2旧书交换3.2.3考试用书团购、班购的赚的钱3.2.4合作提成3.3支出情况····················································133.3.1水电费用3.3.2购书的成本等支出3.3.3员工的工资3.3.4应酬费用3.3.5应急费用3.4盈利情况···················································14-24-大学生创业导航站*欧尚书

5、吧投标文件第四章融资方案4.1融资途径分析···············································154.2预采用的融资模式及实行方案·································154.3融资的可行性预估···········································15第五章运营战略5.1总的战略···················································155.2初期运营战略

6、···············································165.3中后期运营战略·············································16第六章阶段性运营注意事项········································17第七章风险预测及风险规避措施-24-大学生创业导航站*欧尚书吧投标文件7.1运营前期风险预测及措施·····································177.2运营

7、中后期风险预测及措施···································187.3不定风险预测及措施·········································18第八章可行性分析8.1时间可行性················································198.2人力可行性·················································198.3资金可行性··················

8、·······························198.4零投入战略可行性··········································19第九章可持续性分析·····································19第十章-24-大学生创业导航站*欧尚书吧投标文件书吧制度·······································20第十一章经营细节················

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