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1、汽车市场营销作业兰州比亚迪4S店“双节”促销活动策划方案学院:培黎工程技术学院班级:交通运输092班姓名:曹鹏飞学好:2009060605020202poverty.Intheareaofpovertyalleviation,torelyone-commercebusinesspark,activedockingAlibabagroup"ruraltreasure","thestarsplan"and"featuredtheMuseum"projecttoacceleratetheimplementationofel
2、ectroniccommerce"hundredthousandruralvillage"project,freetrainoperationstaff,offeringonlinesupporthelpforpoorfamilies,theprovisionofmicro-creditsupport,helpingthemtousee-commerceplatformtoescapepoverty.Inpovertyreduction,giveamanafishandfeedhimforaday,totargete
3、dskillstrainingandentrepreneurshiptrainingfreeofchargeforthepoor,increaseemployment,entrepreneurialskills,ensurethetransferoftrainingpeople,poverty.Intermsofstudentpoverty,highschool,vocationalcollegestudents'stipendsandothercosts,canbethroughthe"onecard",sucha
4、sdirectsubsidiestohouseholds.Intermsoffinancialpoverty,inordertofurtherincreasethesizeofloans,expandsthescopeofdelivery,developingindustry,Enterpriseprovidesprotectionforthepoor.Inrespectoftransportpovertyalleviation,tosolvethebottleneckinpoorvillages,developme
5、ntoftransport,vigorouslypromotingtheconstructionofruralroadsandordinaryroads.PVpovertyreduction,tosupportconditionsofpoorvillagesandphotovoltaicsystemofcentralized,poorconstructionprojects,poor兰州比亚迪4S店“双节”促销活动策划方案一、活动目的: 1、以“国庆节、中秋节”为契机,通过策划一系列活动,进一步宣传企业的整体形象,
6、提高企业的知名度和美誉度; 2、通过中秋、国庆八天长假,最大限度的提高人流量、提升人气、扩大专卖店的销售业绩; 二、活动主题: 举国欢庆六十三年比亚迪派送九重礼 三、活动时间: 2009年9月29日——2009年10月7日 四、促销活动内容的设计: 1、一重礼:进店免费礼 无需购物,进店就有礼。活动期间内所有顾客凭单页进店登记后均可免费领取精美礼品一份。促销说明:活动期间礼品发放数量限前30名进店的消费者(预计10天300个)。商家可自行选择,建议商家在中秋前可用月饼代替礼物。 2、二重礼:国庆特价
7、礼 惊爆价,比亚迪G32010款1.5MT尊雅型GS-i车型7万元/辆,比亚迪G32010款1.5MT鑫雅型车型7万元/辆(推出两款特价车,不参与其他礼品及服务活动),每天限购10辆。本数量仅供参考,商家可以根据自身情况自行申请。poverty.Intheareaofpovertyalleviation,torelyone-commercebusinesspark,activedockingAlibabagroup"ruraltreasure","thestarsplan"and"featuredtheMuseum
8、"projecttoacceleratetheimplementationofelectroniccommerce"hundredthousandruralvillage"project,freetrainoperationstaff,offeringonlinesupporthelpforpoorfamilies,theprovisionof