跨国经营桥梁【外文翻译】

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1、本科毕业论文外文翻译外文题目：Bridgingmultinationaloperations出处：DEC2009.ISSUE53作者：LinPeixing&LiRong原文：BridgingmultinationaloperationsGlobalizationandinformatizationcoupledwithunbalanceddevelopmentininternationaltelecommarketshavebothchallengedandopenedupmarketsaroundtheworld.Thetrendcontinueswithmanypowerful

2、operatorsexpandingthroughmultinationaloperations.Multinationaloperatorsfocusonmarketsandusecapitalthroughmergerstoconsolidatetheirglobalorregionalleadership.Theyalsocontrolandutilizenetworkresourcesinacentralizedmannertooffernonreplicablecoretechnologiesandbusinessmodels,whileimprovingcustomer

3、loyalty,reducingcostsandincreasingprofits.However,expansionandmultinationaloperationisnotwithoutriskanditisawisemoveforoperatorstoimprovetheiroddsandquicklybuilduptheiroverallcompetitiveedge.GrowingpainsTherearefourmajorobstaclestosuccessfullybreakingintothefastdevelopingmultinationaltelecomma

4、rketsandgrabbingsomeofthegold.Howtocaptureinternationalroamingrevenues?Alargenumberofsubscribersuseroamingservicebetweencountriesandparticularlybetweendifferentregionswithinacountry.Manytouristsuseitaswellandinternationaltrafficrevenuesareincreasingrapidly.AccordingtoTeleGeography,operatorreve

5、nuefrominternationaltraffichassteadilyincreasedforthelast5yearsandshouldcontinuetodoso,and2007alonesawthewholesaleandretailrevenuereaching11.5billionUSDand78billionUSDrespectively.Wholesaleinternationaltrafficaccountedfor56%ofthetotaltrafficaroundtheworld,increasingnearly10%comparedto2004.Reve

6、nuesfromtheinternationalroamingmarkethavealsowitnessedrapidgrowth.Accordingtoreportsfrom3GAmericasandInformaTelecoms,revenuesfrominternationalroamingservicesreached2billionUSDin2008inLatinAmerica.Therevenuesinthefirsthalfof2009exceededthoseofthesameperiodof2008despitetheeconomicdownturn.Theluc

7、rativeinternationaltrafficandroamingmarketshaveattractedalotofVoIPandITserviceproviderslikeSkypeandGoogleVoice,whichoffercheapandevenfreeroamingservices.Facingpromisingmarketswithstrongcompetition,multinationaloperatorshavetoseriouslyco