herta人脸识别产品线业务计划

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1、IPD项目文档Herta人脸识别产品线业务计划导航者集团2015年内部文档，注意保密1IPD项目文档目录1、概述...............................................................................................................................................31.1Vision,GoalsandObjectives产品线愿景、目标与目的.................

2、...........................31.2Performance/OpportunityGap表现/机会差距.............................................................32、战略革新............................................................................................................................

3、...........42.1对市场的理解/见解.............................................................................................................42.1.1环境分析——............................................................................................................42.

4、1.2COMPETITORANALYSIS竞争对手分析.............................................................42.1.3CUSTOMERANALYSIS客户分析..................................................................62.2BusinessDesignandSupportRationale业务规划与支持原理..............................

5、.............72.2.1CUSTOMERSELECTION客户选择................................................................72.2.2VALUEPROPOSITIONSUMMARY价值陈述总结.............................................72.2.3SCOPEOFACTIVITIES活动范围.............................................

6、......................72.2.4VALUECAPTURE获取价值............................................................................82.2.5STRATEGICCONTROL战略控制...................................................................82.2.6GROWTHMANAGEMENT增长管理.................

7、............................................83、战略执行.......................................................................................................................................93.1BusinessElements业务要素..............................................

8、.......................................93.1.1OFFERING产品包.............................................................................................93.1.2PRICE/TERMS价格/条款.....................................