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ID:57156686
大小:9.29 MB
页数:41页
时间:2020-08-02
《牛津译林模块四 unit1 Welcome to the unit课件.ppt》由会员上传分享,免费在线阅读,更多相关内容在教育资源-天天文库。
1、Unit1Unit1AdvertisingWelcometotheunitTomakestudentsawareoftheroleofadvertisinginourdailylifeTotalkaboutthesixadsandputthemintwogroups.FinallyencouragethemtotellthedifferencebetweenthemTodiscussthelastthreequestionstoimprovetheirspeakingabilityEnjoysomebeautifuladsBrains
2、tormingThetopicswearegoingtotalkaboutisadvertisingandadvertisements.Lookatthefollowingads,guesswhatkindofproductorserviceisbeingadvertised.BALTICAbeerDentalimplantinsuranceAirCanadamarkerAreyouinterestedinadvertisements?Whydoyoulikethem?Doyouthinksomeofthemarewell-desig
3、ned?Ifyouhavethechance,doyouwanttobeanads-designer?Supposeyouareanads-designer,howwillyoudesignyouradvertisement?Talkaboutthepicturesonthelastslide.1.Whichadvertisementsmakeyouwanttobuyaproductorservicewhy?2.Whichadvertisementsmakeyouthinkaboutsocialproblems?Why?3.Doyou
4、believethatadvertisementstellthecompletetruth?Whyorwhynot?Trytodividethefourpicturesintotwoparts.AdsforpublicissuesAdsforsalesEarthDaySay‘No’todrugsOxlinAirlinesSoftshineshampooObservationDoyoulikereadingorwatchingadvertisements?Whatkindofadsdoyoulikebest?Andwhy?Whereca
5、nyoufindadvertisements?inthestreetWherecanyousee/hearadvertisements?onthebusatthebusstationontheradioonTVinthenewspaperinthemagazineontheInternetReadtheinstructionsandfocusonthefourposters.Discussthecontentofeachposterwithyourpartners.Whatcanyouseeinthepicture?Whatcanyo
6、ureadonit?Whatdoeseachadvertisementtrytotellus?IlovetoflywithOxlinAirlines.Whatdoestheadvertisementtrytosell,aproductorservice?2.Whatimpressiondothewordshaveonyou?3.WouldyouliketoflywithOxlinAirlines?Whyorwhynot?1.Whatproblemisthepostertryingtohighlight?2.Doyouthinkthis
7、advertisementhelpstomakepeopleawareofenvironmentalproblems?Afterreadingtheposter,doyouthinkdrugsareharmful?2.Ifsomeonetakesdrugs,whatwouldhappentohim/her?3.Doestheadvertisementteachyouaboutthebadeffectsoftakingdrugs?Whatarethey?1.Whatkindofpeopledoyouthinkthisadvertisem
8、entistargeting?Why?2.Doyouthinkthisadvertisementwillsuccessfullypersuadepeopletobuythisshampoo?Why?TableFillin
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