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1、Thereisagreatperson,whotransformedourlives,redefinedentireindustriesandachievedoneoftherarestfeastsinhumanhistory.Hespenthislifepackagingthatmagicintoelegantlydesigned,easytouseproducts.Heevenchangedthewayeachofusseestheworld.HeisSteveJobs.Everyonemaybeisfamiliarwithhim,especiallywithhisp
2、roducts--iphone.itouch.ipad.SteveJobs wasanAmericanbusinessman,designerandinventor.Heisbestknownastheco-founder,chairman,andchiefexecutiveofficerofAppleInc.ThroughApple,hewaswidelyrecognizedasacharismaticpioneerofthepersonalcomputerrevolutionandforhisinfluentialcareerinthecomputerandconsu
3、merelectronicsfields.AsApplefloundered,Jobstookcontrolofthecompanyandwasnamed"interimCEO"in1997,orashejokinglyreferredtoit,"iCEO".Underhisleadership,Applewassavedfromnearbankruptcy,andbecameprofitableby1998.Overthenextdecade,JobsoversawthedevelopmentoftheiMac,iTunes,iPod,iPhone,andiPadand
4、ontheservicesside,thecompany'sAppleRetailStores,iTunesStoreandtheAppStore.Thesuccessoftheseproductsandservices,providingseveralyearsofstablefinancialreturns,propelledAppletobecometheworld'smostvaluablepubliclytradedcompanyin2011.Thereinvigorationofthecompanyisregardedbysomecommentatorsaso
5、neofthegreatestbusinessturnaroundstories.IfIwereareporter,IwillaskJobs:Inhiseyes,whatisthemostimportantforaentrepreneur.BecauseIreallyadmirehisachievementandanotherquestionisthatfacedwithseriouscanser,whatdidhethinkabout?Formostofpeople,cancerIsaacuteattacktoone’smentalandheart,butJobslea
6、dAppletotheclimax.ThereasonthatIwanttointroduceSteveJobsisnotonlybecausetheenormousacomplish,butalsobecausehisgreatpersonality.TheEconomisistsays:”NOBODYelseinthecomputerindustrycouldputonashowlikeSteveJobs.Hisproductlaunches,atwhichhewouldstandaloneonablackstageandconjureupa“magical”or“i
7、ncredible”newelectronicgadgetinfrontofanawedcrowd,weretheperformancesofamastershowman.Allcomputersdoistodosomethingaboutcauculation,butdoitfastenoughand“theresultsappeartobemagic”,heonceexplained.Hespenthislifepackagingthatmagicintoelegantlydesigned,easytouseproduct