书画营销策划案.docx

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1、l29,thecompanyresponsibleforavarietyofproceduresforreimbursementdocument,invoicereview,approvalofwork;30,regularlyconvenedgeneralmeetingofshareholders,preparationworkforthemeeting;31,thecompanyresponsibleforpayrollmanagementjobs,includingaroundsalarysurvey,employeesalary,salaryaccountingmethodsdevel

2、oped,payrollaccounting,paymentofwages,bonuses;32,thecompanyresponsiblefordeliveryoffinancialprocedures;33,accordingtothecompany'sstrategicdevelopmentplan,thepreparationandmanagementoffundstomeetday-to-dayoperatingfundingrequirementstoensurethecompany'ssafety,liquidityandprofitabilityofthefunds;34,re

3、sponsiblefortheenvironmentalprotectionbuildingmaterialsCorporationissuedbytheCorporationAnnual,monthlyeconomicindicatorsintheassessmentoftheeconomicresponsibilitysystemofproposedamendments;35,thecompanyresponsibleforalltypesofcontractsandtracking,implementation,implementationoftheagreement,abnormali

4、tywasdetectedintimetotakeappropriatemeasuresandfeedbacktotheleadership;36,regularinspection,analysis,budgetimplementationofthebusinessandfinancialperformance,andtoproposemeasurestoincreaserevenueandreduceexpenditure;37,responsiblefororganizingthecompany'scontractingbusinesstenders;38,responsibleforp

5、reparingtheannualbudgetandfinalaccounts,distributionofprofits,losscompensationplan;39,responsiblefortheviolationsoffinancialdiscipline,ordamagethecompany'sinterests(corruptionandbribery)reviewoftheAct;40,书画是历史、文化和思想的积淀和传承方式，所以书画的营销和其他固值商品的营销有一定的区别。而现如今书画市场也是良莠不齐，这也就使得如何营销显得尤为重要。本策划案主要针对书画的受众分析以及如何进行

6、书画的营销进行阐述，主要包括两部分一，书画受众分析二，书画的营销渠道：传统营销和网络营销。详情如下 一书画受众分析书画的用途一般分为，装饰、教育、礼品、收藏。根据其用途，其受众分为1.以装饰目的的受众字画的装饰主要是为了提升空间的文化品位，营造安静祥和舒适的氛围。一个有书画的墙面和没有书画的墙面会给人以截然不同的视觉冲击和触动。而其中悬挂什么样的字画，则直接影响着空间主人的文化品位及其层次。故以装饰为目的的手装主要有公司、个人、学校、商务会所、酒店、茶楼等2.以教育为目的的受众所谓教育多指一些名言警句，主要以警示自己或者是个人信条、公司理念等。因为书画是中国悠远历史的积淀，故一副书画的出现无疑

7、会提升空间的文化底蕴。其受众主要有公司、个人、茶楼、政府机构不忘初心，就是始终坚持祖国统一民族振兴的雄心。“一国两制”在实践中已经取得举世公认，具有强大生命力。无论遇到什么样的困难和挑战，我们对“一国两制”的信心和决心都绝不会动摇。l29,thecompanyresponsibleforavarietyofproceduresforreimbursementdocument,invoicerevi