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1、Unit4职业综合英语1ENGLISHFORCAREERSUnit4Product新职业英语ContentsListening&Speaking4Warming-up1ReadingA2ReadingB3LanguageLab7LanguageLab7Writing5Mini-project6Warm-1-1Task1Workinpairs.Chooseoneproductfromeachpairandexplainwhytoyourpartner.SampleWarm-1-2Warm-2Task2Workinpairsanddiscussthefollowingquestio
2、ns.Whatfactorsdoyouneedtoconsiderbeforeyoubuyaproduct?Whichoneisthemostimportantforyou?Why?Beforeyoumakepurchaseofanyproduct,therearesomefactorsyoushouldconsider.•Necessity:DoIreallyneedthis?•Property:DoIreallylikethis?AmIreallysatisfiedwiththequality,color,shape,packaging,etc?•Price:DoIhave
3、anysparemoneyrightnow?Isitabargainorisittoomuchmoney?•Brand:Whatbrandisthebestchoiceformypurchase?•After-salesservice:Doesitcomewithawarranty?•Shipment:Howcanitbesenttomyhouse?ReadingAReadingATextTask1Task2BusinessKnow-howTextA-1ReadingAIndustrialDesignI’ddesignanalarmclockwithamovingsnoozeb
4、uttonthatwouldbeaneasytargetthefirsttimeIhitit.Thenitbecomeshardertolocateaftereachattempt,sothatitwouldkeepringinguntilI’mfullyawake.TextA-2Asindustrialdesigners,ourjobistodesignproducts—anythingandeverythingthat’smass-produced,fromFerraristotoasters,fromfurnituretotelevisionsets.Wedreamupp
5、roductsthroughdrawings,sketches,evendoodles,presentingtothemanufacturingclienttheirvisionofwhatacertainproductshouldlooklike.ReadingATextA-3-1ReadingAOneofourgoalsasaprofessionistomaketheproductattractive.Theinsideofanindustrialdesigner’ssketchbookusuallylookslikesomekindofflattenedmadscient
6、ists’laboratories,filledwithdoodlesofvarioustypesofproducts.Weindustrialdesignersalsocreateideaswithourhands,usingstudiomaterialslikeclayandmodelingfoamtoshowwhataproductshouldfeellike.Michelangelo“discovered”hissculpturesinsideblocksofmarble;industrialdesignersfindtheshapeofthelatestTextA-3
7、-2ReadingAWalkmaninsideachunkofclay,orfoam,oroccasionallywiththehelpofcomputersoftware.Whateverthestudiomaterialmaybe,designersmayspendhoursatatimeformingit,touchingit,holdingit,carvingandrecarvingthelinesthatwillsoonbeanactualworkingproduct,touche