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1、教学大纲-会展lldocx(Syllabus-Convention&Exhibitionlldocx)Syllabusforthecourseofexhibitionmanagement[Event,Management]SyllabusFirst,thenatureandtasksofthecourse(1)thenaturcofthecourseConverttionandexhibitionmanagementisanimportantmeansandmethodtomanageexhibition
2、activitiesandpromoteexhibitionprojectsaccordingtotimelimit,budgetandrequirement・Itisanimportantbranchofmodernmanagementscienee,incconomics,managementscicnccandbehaviorscience,opcrationalresearch,statistics,computerscience,systemtheory,basictheory,informat
3、iontheoryandotherdisciplinesandmodernengineeringtechnologycontrol,combinedwiththemarginalsubjectofsocialdevelopmentandtechnologicalprogress・(two)thetaskofthiscourseThiscourseisaspecializedcorecourseintheteachingprogramofexhibitionplanningandmanagement・Iti
4、sacoursecombiningtheorywithpractice・Thiscoursefromtheperspectiveofsystemandprocessangle,throughtheexhibitionprojectorganization,exhibitionprojectplanning,exhibitionprojectimp1ementationandcontrol,projectfinancialmanagement,projectriskmanagementandassessme
5、ntandotherissuesdiscussed,toconductacomprehensiveanalysisandmanagementoftheproject;throughtheoreticalknowledge,enhancepracticalabilityanduse・Three,curriculumcontent(1)maincontentsofthecourseThiscoursesystematicallyintroducesthewholeprocessofprojectmanagem
6、entandthemethodsofprojectmanagement,includingthelaunching,plarming,organization,control,evaluation,financialmanagementandriskmanagementoftheexhibitionproject・Thefollowingarethemaincontentsofthecourse:ThefirstpartistheoverviewofexhibitionprojectmanagementT
7、eachingknowledgepoints:1.conceptandcharacteristicsofprojectmanagement.2.,theobjectandscopeofexhibitionprojectmanagement・3.,theprocessofexhibitionprojectmanagement・Teachingrequirements:1.memory:basicconceptsandcharacteristicsofexhibitionprojectmanagement・2
8、.,understand:thebasicprocessofexhibitionprojectmanagement;themethodofexhibitionprojectmanagement;theobjectandscopeofexhibitionprojectmanagement・2.,comprehensiveapplication:theprocessofexhibitionprojectmanagementisan