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1、������������Wanttolearnmore?WehopeyouenjoythisMcGraw-HilleBook!Ifyou’dlikemoreinformationaboutthisbook,itsauthor,orrelatedbooksandwebsites,pleaseclickhere.CriticalAcclaimforStrategicSupplyChainManagementCohenandRousseleffectivelycaptureandcommunicatethecriticalelements
2、androadmapofworld-classsupplychainmanagement.Putintopractice,thisbookwillserveasatimelesstoolforthoselookingtotransformtheirorganization’ssupplychainintoasustainablecompetitiveadvantage.JimMillerVicePresident,Operations,CiscoSystemsThefivecoreprinciplesbehindthisbookar
3、edeceptivelysimple.Yetfewsupplychainpractitionershavetheauthors’depthandbreadthofexperience.CohenandRousseltakethetopicfarbeyondthetheoretical,offeringnumerousexamplesofhowcompanieshaveadoptedandadaptedtheseprinciples.Seniorexecutivescanusethisbooktostructureasupplycha
4、instrategythatwillresultinimmediatetop-andbottom-linebenefits.GeoffreyMooreAuthor,CrossingtheChasm,InsidetheTornado,LivingontheFaultLineCohenandRousselsuccessfullybalancethe“why”withthe“what”ofsupplychainmanagement.Thispracticalbookassemblesthecomponentsofaneffectivesu
5、pplychaininaclear,well-supportedway.Thosewhowanttodrivesupplychainsuccesswouldbewell-servedinreadingthisbookandlearningfromitsmanyexamples.DickHunterVicePresident,DellAmericasOperations,Dell,Inc.Itisraretofindabookthatcoversboththesupplychainprinciplesandtheorganizatio
6、nalandpracticalaspectssowell.CohenandRousselhavegivenmanagementandpractitionersamostinsightfultreatmentofthesecretstosupplychainsuccess.HauLeeThomaProfessorofOperations,Information,andTechnology,GraduateSchoolofBusiness,StanfordUniversityTheauthorssuccessfullydescribet
7、hemanycomplextrade-offsthatcompaniesmustconsiderindevelopingawinningsupplychainstrategy.Consequently,theirbookisasrelevantandusefultothecompanyCEOandCFOasitistotheCOO,whoshoulduseitasthe“how-to”guidetodevelopanoperationsstrategyforthecorporation.GaryMcIlraithSupplyChai
8、nDirector,BritishSkyBroadcastingLtdCohenandRousselprovideavaluableoverviewforanyCEOwhointendstomakesupplychainmanagem