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1、TheApplicationofCooperativePrincipleintheBusinessEnglishCorrespondence一、课题(论文)提纲0.引言1.格莱斯的合作原则2.写作原则3.TheApplicationofCooperativePrincipleintheBusinessEnglishCorrespondence3.1数量准则的运用商务书信内容的完整性3.2质量准则的运用3.2.1专业术语的准确性3.2.2内容的充实性3.3相关准则的运用主题的相关性3.4方式准则的运用3.4.1商务函电中的礼貌性3
2、.4.1.1恰当选用词语3.4.1.2疑问句的表达3.4.2商务函电中的体谅性4.结语5.参考文献二、内容摘要16商务英语函电是国际商务往来最为经常使用的联系方式,也是开展对外贸易及有关商务活动的基础和工具。商务英语函电的写作是从事外贸业务工作人员必备的基本业务技能。在商务交流中,双方都希望得到合作达成交易。就商务书信的写作要求,本文试从合作原则理论出发,,通过实例论述了TheApplicationofCooperativePrincipleintheBusinessEnglishCorrespondence。希能够为商务英语含
3、电的写作提供一些帮助。三、参考文献[1]保罗格莱斯.哲学家和语言学家[M].Houndmills:PalgraveMacmillan出版,2005.[2]张莉,张海林.谈在商务英语写作教学中如何贯彻六C原则[J].中国期刊,2008[3]谈芳,朱慧萍.外经贸英语函电[M].学林出版社,2006[4]刘文广,张小明.国际贸易实务[M].高等教育出版社,2006.TheApplicationofCooperativePrincipleintheBusinessEnglishCorrespondence16Abstract:Busin
4、essEnglishCorrespondenceisanimportantapproachininternationalbusinesscommunicationanditisabasicabilityforthepeoplewhoareinvolvedinthisfield.Therearesomeprinciplesofbusinessletterwriting(namelyclarity,coursesy,correct,completeness,concrectess,conciseness,andconsiderati
5、on)andthecooperativeprinciple(namelyThemaximofquantity,ThemaximofqualityThemaximofrelation,Themaximofmanner.EmployingtheapplicationofcooperativeprincipleinbusinessEnglishcorrespondence,thethesisanalyzesthewritingprincipleandcooperativeprinciplethroughspecificexamples
6、andcontrasts.Keywords:CooperativePrinciple;BusinessEnglishCorrespondence0.IntroductionBusinessEnglishCorrespondencereferredinthisstudyisakindofletterdealingwithbusinessactivitiesininternationaltrades.Inthismodernsociety,itisstillthemajormeansofwrittencommunicationinb
7、usiness.“Broadlyspeaking,thefunctionsofabusinesslettermaybesaidtobe:firstly,toaskforortoconveyinformation;secondly,tomakeortoacceptanoffer;thirdly,todealwithmattersconcerningnegotiationofbusiness.Goodcommunicationissoessentialinbusinessactivitiesthatitrequiresprincip
8、lestoguidecommunication.Businessletters,asoneofa16firm'smainmeansofcommunicationwithothers,itsqualityisoneofimportantelementsforsuc