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ID:46433527
大小:3.16 MB
页数:12页
时间:2019-11-23
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1、VillanovaWomeninBusinessSocietyBreakingThroughTheGlassCeilingNovember17,2010CreatingtheBrandofYOUTheKeyElementsofPersonalBrandingPresenter:CindyRatzlaffWhoorWhatisaBrand?Pepsi,Starbucks,Nordstrom’sandYouYoumustbuildingthebrandofYOUevenasyouservetheneedsofanemployerFourElementsofBrandingVisualVoic
2、eValueVariationVisualPresentyourselfforthejobyouwant,notthejobyouhave.PurposefullycreatethesubliminalmessagethatyouareexecutivematerialBeawarethatevencasualbusinessfunctionsarejustthat-businessVoiceYourvoiceisyourcorebrandmessageandtone.Decideexactlyhowyouwantpeopletohearyou.ThoughtfulandreasonedM
3、easuredandthoroughPositiveandeagerPassionateanddetailorientedValueWhatisyourvaluetoacompany?StartingsalarymattersWhoyouworkforisasimportantaswhatyoudo.Yourbossisyourgateway.Evaluateyourgoalseveryyear.PotentialforupwardmotionAsupportive,influentialbossWorkyoutrulyenjoyAddtoyourskillsVariationWhatis
4、youruniquesellingproposition?PreviousexperienceAbilitytoworkextrahoursWillingnesstochangelocationsPassionfortheworkNaturalpersonalityfitforthetaskContactsBuildaPersonalBrandDeckCreateapresentationofBrandYouSpelloutyourvisualidentityCreateapersonalmissionstatementthatdefinesyourvoiceBeclearaboutyou
5、rvalueofferingsListyouruniquevariationsCreatingBrandYouSEOBuildaLinkedInProfileAdjustFacebookprivacysettingsUntagyourselfinfriendsphotosCreateabusinessfanpageStartaTwitterAccountinyourownnameBeginablogusingWordPressorBloggerSetupaG-mailaccountinyourownnameCindy’sPersonalBrandBusinessPrincipalsIwo
6、rkwithwomenownedbusinessesandthosewhomarkettowomenIdothingsthatscaremeregularlyItakeimperfectactionratherthanwaitforperfectactionIamacheerleaderformyclientsMyBrandWomenandthosewhomarkettowomenConnectwithleadersinyourdesiredindustry.Twitter:@BrandYouFB:BrandNewBrandYou
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