商务英语阅读(下册)(第二版)unit8快递公司

商务英语阅读(下册)(第二版)unit8快递公司

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时间:2019-10-13

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1、UnitEightTeachingObjectives了解快递公司发展和业务范围理解快递公司对现代商业的贡献TeachingEmphasesParcel&ExpressAirfreighthubEDIMessengerContentTextFastReadingIFastReadingIITEXTGeneralIntroductiontoLogisticsPre-readingquestions1.HaveyoueverheardofFedExandUPS?2.WhatservicescanUPSoffertocustomers?UPPREV.NEXTTheUSbased

2、FedExCorporation(FedEx),oneoftheworld'slargestlogisticssolutionsprovider,announcedamoney-backguaranteeschemeinSeptember2002foritscustomersinChina.Underthescheme,FedExofferedfullrefundofcustomers'moneyincaseoflatedeliveryofshipments.Byintroducingthisscheme,FedExbecamethefirstinternationall

3、ogisticscompanytooffermoney-backguaranteeinChina.ThismeasurewastakenbyFedExtocounterattackthemoveannouncedbyitsglobalcompetitor,theUSbasedUnitedParcelService(UPS).In1907,JimCasey,a19-year-oldmessengerboy,startedAmericanMessengerCompany(AMC)intheUStoofferbicyclemessengerservicewithaninitia

4、linvestmentof$100.Hisintentionwastooffermessengerserviceofthehighestqualityatthelowestpricetothecustomers.In1913,AMCmergedwithMotorcycleDeliveryCompany(MDC)andanewcompanywasformed.ItwasnamedasMerchantsParcelDeliveryCompany(MPDC).In1919,MPDCwasrenamedasUnitedParcelService(UPS).UPSisinthetr

5、ansportationindustry,movinggoodsandinformationbetweenindividualsandcompanies.Theyprovidedeliverybylandandbyair,andtheyofferservicesatfrontline,aswellasonlinethroughUPS.com.Theyoperateworldwidein15differentlanguages,anddeliveranaverageof13.2millionpackagesperday.UPShasbeeninthepackagedeliv

6、erybusinessfor100years,providingservicestobusinessesandconsumersinmorethan200countries.In1994,UPSbegantoinvestigatethepotentialofe-commerceandstartedaninternalgroupfocusedonenablinge-commerce.UPSredefineditscorebusinessandfoundwaystochangeitsstructureandprocesses,formingnewbusinesses,ente

7、ringnewmarkettotakeadvantageofnewopportunities.UPSisinterestedinfindingwaystoleveragetheirinfrastructureandexpertiseintransportationofgoods,services,andinformation.Theywanttoenternewmarketsandcontinuetogrow.In1988,UPScommenceditsoperationsinChinathroughanagentpartne

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