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1、ManufacturingTransformationAchievingcompetitiveadvantageinachangingglobalmarketplaceManufacturingTransformationAchievingcompetitiveadvantageinachangingglobalmarketplaceAreportproducedinpartnershipwithOXFORDECONOMICS1ManufacturingTransformationAchievingcompetitiveadvantag
2、einachangingglobalmarketplaceIntroductionManufacturersaroundtheglobeareundergoingaprofoundtransformation.Externalmarketshiftsandtechnologicalchangesarereshapingthecompetitivelandscapeformanufacturingfirms,usheringinaneweraofgrowth,change,andeconomicopportunity.Wesurveyed
3、over300globalexecutivestoanalyzetheramificationsofthesechangesCompetitivenesshingesformanufacturers.Thesurveyandaseriesofrelatedinterviewswithmarketleadersontransformationtoshowthatcompetitivenesshingesontransformationtorespondtomarketshiftsandrespondtomarketshiftstechno
4、logytrends.Thegoalisnotonlyto“makebetterthings”—creatingproductsandtechnologytrends—andservicesthatmeetcustomerneedsandaretrulyinnovativeanddistinct—butalsothegoalistomaketo“makethingsbetter,”facilitatingtheengineering,serviceplanningandexecution,betterthingswhilealsoman
5、agementandproductionprocessesthroughwhichinnovationcanevolvefromconceptiontoretirement,andcreatingaclosedfeedbacklooptoensurecontinualmakingthingsbetter.improvementandalignmentacrossthebusiness.Whotookthesurvey?Weconductedasurveyofover300manufacturingexecutivesThetopfive
6、jobfunctionsweresupplychain/manufacturing,duringthefirstquarterof2013.Sixprimarymarketsectorsproduct/engineering,IT,strategy/corporatedevelopment,andwererepresented:AerospaceandDefense,Automotive,service.Annualrevenueforsurveyedorganizations,whichConsumer/Retail/Apparel,
7、Electronics/HighTech,Industrialweresplitintoalmostfourequalparts,rangedonthelowendEquipment,andMedicalDevices.Thetopfournationalat$250milliontoover$5billion.Inadditiontothesurvey,wemarketsweretheUSA,China,Japan,andGermany.Over40%interviewedmanufacturingexecutivesfromBost
8、onScientific,ofsurveyrespondentswereC-levelexecutives,withtherestDeereInc.,Emerson,HermanMiller,Ingerso