The 5 Stages of Small Business Growth

The 5 Stages of Small Business Growth

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时间:2019-07-09

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1、TheFiveStagesofSmallBusinessGrowthbyNeilC.ChurchillandVirginiaL.LewisHarvardBusinessReviewReprint83301HBRMAY–JUNE1983TheFiveStagesofSmallBusinessGrowthNeilC.ChurchillandVirginiaL.Lewisategorizingtheproblemsandgrowthpat-tion,whichcouldbeofgreathelptoaprofitable,ternsofsmallbusinessesinasystemat

2、icwaymature,andstablebusinesslikeafuneralhomebutCthatisusefultoentrepreneursseemsatfirstofnohelpatalltoanew,rapidlygrowing,high-tech-glanceahopelesstask.Smallbusinessesvarywidelynologyenterprise.insizeandcapacityforgrowth.Theyarecharac-Finally,theframeworkaidsaccountantsandcon-terizedbyindepen

3、denceofaction,differingorganiza-sultantsindiagnosingproblemsandmatchingsolu-tionalstructures,andvariedmanagementstyles.tionstosmallerenterprises.Theproblemsofa6-Yetoncloserscrutiny,itbecomesapparentthatmonth-old,20-personbusinessarerarelyaddressedtheyexperiencecommonproblemsarisingatsimilarbya

4、dvicebasedona30-year-old,100-personmanu-stagesintheirdevelopment.Thesepointsofsimilar-facturingcompany.Fortheformer,cash-flowplan-itycanbeorganizedintoaframeworkthatincreasesningisparamount;forthelatter,strategicplanningourunderstandingofthenature,characteristics,andandbudgetingtoachievecoordi

5、nationandoperatingproblemsofbusinessesrangingfromacornerdrycontrolaremostimportant.cleaningestablishmentwithtwoorthreeminimum-wageemployeestoa$20-million-a-yearcomputersoftwarecompanyexperiencinga40%annualrateofDEVELOPINGASMALLBUSINESSgrowth.FRAMEWORKForownersandmanagersofsmallbusinesses,sucha

6、nunderstandingcanaidinassessingcurrentchal-Variousresearchersovertheyearshavedevelopedlenges;forexample,theneedtoupgradeanexistingmodelsforexaminingbusinesses(seeExhibit1).Eachcomputersystemortohireandtrainsecond-levelusesbusinesssizeasonedimensionandcompanymanagerstomaintainplannedgrowth.matu

7、rityorthestageofgrowthasaseconddimen-Itcanhelpinanticipatingthekeyrequirementsatvariouspoints—e.g.,theinordinatetimecommit-mentforownersduringthestart-upperiodandtheNeilC.Churchillisdistinguishedprofessorofaccount-inganddirectoroftheCar

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