China Pharma Marketing Conference中国医药营销策略

《China Pharma Marketing Conference中国医药营销策略》由会员上传分享，免费在线阅读，更多相关内容在学术论文-天天文库。

1、3rdAnnualChinaPharmaMarketingConference第三届中国医药市场峰会HealthcareReform,Markets&DistributionStrategy11–12September2008

2、SofitelHylandShanghaiHotel,ShanghaiWhat’sBigin2008?Keyindustryandexpertspeakerpanelincluding:1.TheChinapharmamarkethasemergedasoneofthetopm

3、arketsEricvonZwisler,ChiefExecutive,ZuelligPharmaChinaforglobaldrugsales.ItispredictedthatChinawillbecometheworld’sJamesLee,GeneralManager,LogisticDivisionlargestpharmaceuticalmarketby2020,withsalestopping$60billionby2010.ZuelligPharmaChina2.Pharmaceut

4、icalcompaniesaregrapplingwiththecomplexityDavidTao,PresidentAssistant,FosunPharmaofgettingtheirdrugstothemarket,seekingeffectivecollaborationPhilipXiao,President,ProfexChinawithdistributorsandpartners.RobertW.Pollard,DirectorofMarketResearch,SynovateCh

5、ina3.Inthemeantime,Chinahealthcarereformin2008hassignificantimpactonthepharmaindustry,creatingnewchannelsfordistributionAmarUrhekar,ManagingDirectorviaCHCs.McCannHealthcareWorldwideChinaThisconferencewillprovideapracticaloverviewofChinapharmaByronWang,G

6、eneralManager,MedPharmaChinaandmedicaldevicesmarkets,equippingyouwiththeknow-howtoWangWei,ChiefAppraiser,GYYJudicialExpertiseInstitutionoperatemoreeffectivelyandtoexploitgrowthopportunities.formerPresidentofIntelligenceDepartment,SFDAShanghaiGathercrit

7、icalinsightson:TaoJianHong,DeputyDirector,SFDA•�Theimpactonthepharmaindustryfromthe2008healthcarereformsHuShanLian,Professor,SocialHealthcareDepartment•�“New!”Pharmamarketingchannels–CHCsFuDanUniversity•�SFDAregulatoryupdatesZeoWang,AttorneyatLaw,Perki

8、nsCoie•�“Fast-growing”pharmamarketingchannelsdirecttoconsumers–Dr.VictorShi,PresidentofAsiaRegion,QiagenthirdterminalchainstoresManagingPartner,AuraPartners•�Insidertipsonsuccessfulcollaborationwithdistributors!–forbothdrugs&medicaldevicesAriSilverman,

9、EngagementManager,McKinseyChinaPlus!PostConferenceSiteTouron13thSept,2008–Limitedplaces!JointownGroup–oneofChina’sbiggestdistributorsprovidesyouwithauniqueandpracticalbehindthesceneslookintopharmadistributionandsupplychainoperationsinCh